Structure & Content
This part of the website gives you an overview of the structure and content of the BBE program.
The program is structured into three phases (1. introductory courses, 2. core courses, 3. specializations and free electives). The first two phases are relatively standardized, but the third phase can be personalized to suit each student’s interests. Please note that the phases may overlap depending on your study progress and planning.
The Bachelor’s Program in Business and Economics (BBE) is a 3-year full-time degree program (6 semesters), comprising 180 ECTS credits. After successful completion of the bachelor’s program, you will be awarded the academic degree Bachelor of Science (WU), abbreviated as BSc (WU).
Over the course of the program, you will learn about current global challenges in business and economics and acquire the skills and knowledge needed to deal with them. During your studies, you will also learn about theoretical models as well as applications in real-world business situations. You will have the opportunity to custom-tailor your studies by taking specializations and free electives of your choice.
The three phases of the program (6 semesters)
Phase 1 (introductory courses) of the bachelor’s program deals with current topics in global business and economics. You will learn how to assess contemporary economic, social, and environmental problems from an interdisciplinary perspective.
In phase 2 (core courses), you will gain fundamental knowledge in business, economics, data analysis, analytical thinking, and academic writing. Additionally, you will enhance your communication, teamwork, and social skills.
Phase 3: Our goal is to help you create your own unique profile, and to do that we offer you a variety of specializations and free electives in phase 3 of the bachelor’s program. If you want to go the extra mile, you can go on a semester abroad (semester 5 or 6) at one of our partner universities or take a study-related internship (in the summer between semesters 2 and 3 or semesters 4 and 5) in a company and country of your choice to complement your studies.
We strongly recommend to additionally read the BBE curriculum.
You can find the syllabi of all courses in WU’s online course catalog (eVVZ).
We strongly recommend to comply with the suggested structure of core courses because courses build up on each other and places are strictly limited. If you register for a year 2 course but you are a year 1 student, you may be de-registered.
You have to pass the following two courses successfully
Contemporary Challenges in Business and Economics
Business and Society
before you can sign up for any other courses (except Quantitative Methods 1 and 2).
Quantitative Methods 1
Understanding Business/Business Planning
Governance and Legal Environment
Financial Reporting and Analysis
Foundations in Microeconomics
Foundations in Socioeconomics
Quantitative Methods 2
Law, Economics, and Business
Business Analytics 1 (Quantitative Methods 2 is a prerequisites for this course)
Business Analytics 2 (Quantitative Methods 2 is a prerequisites for this course)
Decision Making and Behavior in Business
Foundations in Macroeconomics
History of Economics and the Economy
Managing Organizations and People
Logic and Methodology of Social Sciences
(Introduction to Academic Writing)
(Introduction to Academic Writing)
Introduction to Academic Writing
You can choose from a variety of specializations to follow your interests (see list below).
You are only entitled to apply for specializations, if you have already earned a minimum of 54 ECTS credits (42 ECTS credits of core courses + 12 ECTS credits of introductory courses)
You have to complete specializations totaling 40 ECTS credits. We offer specializations worth either 20 ECTS credits or 10 ECTS credits, which gives you the opportunity to opt for two to four specializations. It is up to you to choose two 20 ECTS specializations, one 20 ECTS specialization and two 10 ECTS specializations, or four 10 ECTS specializations.
Please inform yourself in timeabout dates, deadlines, and the selection procedures that apply for the specializations you’re interested in.
Note that not all specializations start every semester. Detailed information can be found on the specializations’ websites.
Please note that the following is a preliminary list of specializations which may be subject to change.
Admission to specializations
Important: It is not possible to just start a specialization. It is required to apply for "Access to Specializations" courses (ET) within the defined application periods before starting a 20 ECTS specialization.
Please find detailed information on admission to the specializations here.
Specializations worth 20 ECTS credits:
Accounting and Taxation (only starts in winter semesters)
Business Mathematics (only starts in winter semesters)
Digital Marketing (as of winter semester 22/23)
Economy, Climate Change and Sustainability (only starts in winter semesters)
Strategy and Data (expires in winter semester 22/23)
Urban and Regional Economics (only starts in summer semesters)
Specializations worth 10 ECTS:
Mathematical Methods (initially starts in summer semester 2021, only starts in summer semesters because all courses of the specialization are only offered in summer semesters, please contact email@example.com in case of any questions)
Philosophy: Logic and Ethics (only starts in winter semeters because all courses of the specialization are only offered in winter semesters)
Specializations abroad (only during an exchange semester at one of WU’s partner universities, more information under "Study abroad opportunities")
The curriculum is designed to be flexible and allows you to integrate a wide range of free electives. You have to complete 26 ECTS credits worth of free electives.
Please find all information on free electives in BBE here.
Would you like to gain some more practical experience? You have the opportunity to earn ECTS credits for a study-related internship in a company and country of your choice. Find out more here in the bachelor's guide.
Please note that we do not provide any internships for you, but you can check out the WU Career Center (ZBP) website and participate in the center’s counselling and training sessions.
Study abroad opportunities (optional)
- Exchange Semester
Would you like to gain international experience? You are welcome to spend a semester abroad at one of our partner universities!
To be eligible to apply for an exchange semester, you need to have earned a minimum of 38 ECTS credits (excl. free electives).
In preparation for your stay abroad you will have to take the course Cross-Cultural Competence (3 ECTS) in English. These 3 ECTS credits will be deducted from the 26 ECTS credits which you have to complete in the form of free electives.If the course Cross-Cultural Competence for your country of destination is not available in English, please register for a course in English which does not have a focus on a specific region.
We strongly recommend you to take your free electives during your exchange semester.
Additionally, you may complete a specialization abroad (10 ECTS credits) at one of our partner universities. The courses taken for the specialization abroad must be business-related, thematically related and in total worth a minimum of 10 ECTS credits. Furthermore, the specialization abroad must be completed during studies outside of Austria and outside of your home country at one of our partner universities.
Please note that applications must be submitted a year in advance during pre-defined application periods.
- International Summer University
Alternatively, you can attend a short International Summer University (ISU) program organized jointly by WU and a partner university abroad.
ISUs take place during the summer months and have a duration of approximately three to four weeks each.
A maximum of 8 ECTS credits earned during an ISU program are eligible for credit transfer towards your bachelor’s program.
As with an exchange semester, you can only apply for an International Summer University program if you have completed a minimum of 38 ECTS credits (excl. free electives).
- Double Degree Program
Would you like to gain a second bachelor's degree in only one additional year abroad? We offer you the unique chance of a Double Degree Program in cooperation with the Queensland University of Technology in Brisbane, Australia.
As with an exchange semester, you can only apply for the Double Degree Program if you have completed a minimum of 38 ECTS credits (excl. free electives).
Carefully read the course structure and prerequisites of the Double Degree Program before applying. You will need to plan your BBE studies according to the Double Degree Program.
Please note that applications must be submitted 1.5 years in advance during pre-defined application periods.
Please find detailed information on the Double Degree Program here.
Any more questions on studying abroad?
The International Office (building LC, level +4) team is available to assist you with any questions you may have concerning your stay abroad. The International Office is looking forward to receiving your applications. Please turn to the International Office for information about application deadlines and grant opportunities for your stay abroad.
More information on courses and examsDo you need further information on repeating exams, viewing exam results, and other topics?
Please find detailed information in the bachelor's guide under courses and exams by clicking on the course type in question.
Please read the information on the link given above carefully. Send an e-mail with your student ID number and exact course title to firstname.lastname@example.org for retaking a course.
Do not sign up on waiting lists for BBE core courses. Waiting lists do not apply for BBE core courses. You may only use the automatic and computer-based course exchange service.