Corporate Strategy in the Digital Age

Ort: Wirtschaftsuniversität Wien , Executive Academy Foyer Room am 25. September 2023 Startet um 17:30 Endet um 19:30
Art Vortrag/Diskussion
Veranstalter Wirtschaftsuniversität Wien / Headquarters in Austria in cooperation with the MSc. in International Management/CEMS

Discussion about digital transformation and its implications


Prof. Dr. Phillip C. Nell, Head of Institute for International Business

Sebastian Honold, Accenture Strategy - Industrial Executive

Christopher Lang, Strategy Consulting Manager at Accenture

Nikolaus Zottl, RBI Brand & Marketing Strategy


The ongoing digital transformation creates many opportunities and challenges and it definitively changes the context in which firms are operating.  Together with representatives from the CEMS Corporate Partners Accenture and RBI, we discuss the digital transformation and its implications for strategic marketing and data-driven decision making.

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