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Marketing Research Seminar Series

Wirtschaftsuniversität Wien , Administration AD.0.090 Sitzungssaal 6 13:00 - 15:00

Type Lecture / discussion
LanguageEnglisch
SpeakerProf. Carl Mela
Organizer Department Marketing
Contact christian.spadt@wu.ac.at

The „Research Seminar Series“ held by the WU's Marketing Department helps to connect our Faculty with international scholars from the Marketing field. They are invited to present their latest research and discuss the current trends and developments in all major areas of marketing.

In his Research Talk Carl Mela, Duke University Durham (US) will talk about "Display Advertising Pricing in Exchange Markets".



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