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Congratulations to our MSc Marketing Professor!

Great news at the start of the year. We are proud to announce that our faculty member Prof. Bodo B. Schlegelmilch, Ph.D., D.Litt., Ph.D. (hon.) just published his first book in Chinese (Mandarin):…

Happy Christmas Holidays!

Happy Holidays to you all! Soon it is Christmas and we would like to wish you and your loved ones a Merry Christmas and a well-deserved restful time after this unique and challenging year 2020. May…

ECR Academic Student Awards - our winners!

ECR - the leading international platform for retailers and manufacturers in FMCG - recognizes outstanding student projects in their yearly award ceremony. Lisa-Maria Gstinig was awarded the second…

WU Master's Day, autumn 2020

On November 4th, 2020 our MSc Marketing program was presented at WU’s Master’s Day. Due to the current circumstances, the open lectures were broadcasted online. Interested students from WU and other…

MSc Marketing Graduation 2020

We are proud of our seventh cohort of MSc Marketing students  - congratulations for graduating from WU! Our seventh cohort of MSc Marketing students successfully completed their studies and…