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The Department of Marketing acts as a competence center for research and teaching in the fields of marketing and international management. Teaching activities include basic courses in the degree programs, Specializations (SBWL) in the bachelor's programs and the expiring diploma programs, the CEMS master's program and the future master's programs in Marketing and International Management. All the Department's Institutes are involved in continuing education programs and post-graduate education.

The main areas of concentration of the individual Institutes are reflected in the SBWLs available at each Institute. For more details on specific contents and emphases in teaching, please see the homepages of the individual Institutes.

  1. International Marketing-Management: http://www.wu.ac.at/imm/student_platform

  2. Marketing & Consumer Research: http://www.wu.ac.at/mcore/teaching

  3. Marketing-Management: http://www.wu.ac.at/mm/teaching-lehre

  4. Retailing & Marketing: http://www.wu.ac.at/retail/study

  5. Service Marketing and Tourism: http://www.wu.ac.at/sm/student


Current Students: http://www.wu.ac.at/students/en/

Prospective Students: http://www.wu.ac.at/prospective/en/