Andreas Mild
Associate Professor
Deputy Head of Institute
WU (Vienna University of Economics and Business)
Department of Informations Systems and Operations
Institute for Production Management
Building D2, Entrance C, 3rd Floor
Welthandelsplatz 1, 1020 Vienna, Austria
Email: andreas.mild(at)wu.ac.at
Phone: +43-1-31336/5628
Fax: +43-1-31336/90 5628
Background
Andreas Mild holds a doctoral and an habilitation degree in Social Science and Economics from WU Vienna, Austria. His research interests include quantitative models in marketing and new product development, applications of forecasting methods and decision support systems in the field of revenue management and new product development. Recent research includes the application of prediction markets in retailing and peer to peer finance.
Teaching activities
His teaching activities include retail marketing, new product development, business simulation and research seminars in supply chain management. Within the framework of international exchange, Andreas Mild has been teaching on the graduate and postgraduate level in Frankfurt, Germany, Istanbul, Turkey, Bangkok, Thailand, Hanoi, Vietnam and Sydney, Australia.
Research Interests
New product development
Marketing models
Revenue management
Lectures at WU
Book (monograph)
| 2002 | David, H., Doerner, K., Dorffner, G., Fent, T., Feurstein, M., Hartl, R., Mild, A., Natter, M., Reimann, M., Taudes, A. 2002. Quantitative Models of Learning Organizations. Interdisciplinary Studies in Economics and Management, Springer Read more |
| 2001 | Mild, A. 2001. New Product Development Using Adaptive Neural Agents in an Artificial Factory: A virtual Experiment. Forschungsergebnisse der Wirtschaftsuniversität Wien (herausgegeben von Edgar Topritzhofer), Service Fachverlag Read more |
Journal article
| 2019 | Fikar, Christian, Mild, Andreas, Waitz, Martin. 2019. Facilitating consumer preferences and product shelf life data in the design of e-grocery deliveries. European Journal of Operational Research (EJOR). Read more |
| 2017 | Sudharshan, Devanathan, Mild, Andreas. 2017. Changes in Customer preference heterogeneity patterns: A Simulation Study. Journal of Modelling in Management 12 (2), Read more |
| 2015 | Mild, Andreas, Wöckl, Jürgen, Waitz, Martin. 2015. How low can you go? - Overcoming lender inability to set proper interest rates on unsecured peer-to-peer lending markets. Journal of Business Research 68, 1291-1305. Read more |
| 2013 | Chakravarty, Amiya, Mild, Andreas, Taudes, Alfred. 2013. Bundling decisions in supply chains. European Journal of Operational Research (EJOR) 231 (3): 617-630. Read more |
| 2013 | Waitz, Martin, Mild, Andreas. 2013. Corporate prediction markets: a tool for predicting market shares. Journal of Business Economics (ehem. ZfB) 83 (3): 193-212. Read more |
| 2012 | Schroll, Alexander, Mild, Andreas. 2012. A critical review of empirical research on open innovation adoption. Journal für Betriebswirtschaft (JfB) 62 (2): 85-118. Read more |
| 2011 | Schroll, Alexander, Mild, Andreas. 2011. Determinants of open innovation: an empirical study on organisational, market, and human drivers of open innovation adoption across Europe. International Journal of Innovation and Regional Development (IJIRD) 3 (5): 465-485. Read more |
| 2011 | Schroll, Alexander, Mild, Andreas. 2011. Open innovation modes and the role of internal R&D: An empirical study on open innovation adoption in Europe. European Journal of Innovation Management 14 (4): 475-495. Read more |
| 2009 | Natter, Martin, Reutterer, Thomas, Mild, Andreas. 2009. Dynamic Pricing Support Systems for DIY Retailers A Case Study from Austria. GFK Marketing Intelligence Review 1 (1): 46-53. Read more |
| 2009 | Waitz, Martin, Mild, Andreas. 2009. Improving Forecasting Accuracy in Corporate Prediction Markets - A Case Study in the Austrian Mobile Communication Industry. The Journal of Prediction Markets 3 (3): 49-62. Read more |
| 2009 | Mild, Andreas, Natter, Martin, Reutterer, Thomas, Taudes, Alfred, Wöckl, Jürgen. 2009. Retail Revenue Management. European Retail Research 23 (2): 89-106. Read more |
| 2008 | Natter, Martin, Mild, Andreas, Wagner, Udo, Taudes, Alfred. 2008. Practice Prize Report: Planning New Tariffs at tele.ring: The Application and Impact of an Integrated Segmentation, Targeting and Positioning Tool. Marketing Science 27 (4): 585-600. Read more |
| 2007 | Natter, Martin, Reutterer, Thomas, Mild, Andreas, Taudes, Alfred. 2007. An Assortment-Wide Decision-Support System for Dynamic Pricing and Promotion Planning in DIY Retailing. Marketing Science 26 (4): 576-583. Read more |
| 2007 | Natter, Martin, Mild, Andreas, Wagner, Udo, Taudes, Alfred. 2007. Die Planung neuer Tarife bei tele.ring mittels eines integrierten Segmentierungs-, Zielmarktfestlegungsund Positionierungstools. Marketing. Zeitschrift für Forschung und Praxis (ZFP) 29 (3): 197-212. Read more |
| 2006 | Reutterer, Thomas, Mild, Andreas, Natter, Martin, Taudes, Alfred. 2006. A Dynamic Segmentation Approach for Targeting and Customizing Direct Marketing Campaigns. Journal of Interactive Marketing 20 (3/4): 43-57. Read more |
| 2006 | Mild, Andreas, Taudes, Alfred. 2006. An agent-based investigation into the new product development capability. Computational & Mathematical Organization Theory 1-17. Read more |
| 2006 | Natter, Martin, Reutterer, Thomas, Mild, Andreas, Taudes, Alfred. 2006. Ein sortimentsübergreifendes Entscheidungsunterstützungssystem für dynamische Preis- undWerbeplanung im DIY-Handel. Marketing. Zeitschrift für Forschung und Praxis (ZFP) 28 (4): 260-268. Read more |
| 2005 | Bitschi, N., Natter, M., Mild, A., Weber, A., Bach, H. 2005. Prognosemodelle für Altpapiersammelmengen mit Hilfe von Zeitreihenanalysen. Müll und Abfall, Vol. 10, 2005 Read more |
| 2004 | Cilek, P., Janko, W.H., Koch, S., Mild, A., Taudes, A. 2004. A Hedonic Wage-Based Methodology for Evaluating the Benefits of IT-Investments in Public Sector Organisations. Journal of Enterprise Information Management, 17(4):269-275 Read more |
| 2004 | Bach, H., Mild, A., Natter, M., Weber, A. 2004. Combining socio-demographic and logistic factors to explain the generation and collection of waste paper. Resources, Conservation and Recycling, 41, 1, 65-73 Read more |
| 2004 | Martin Natter, Andreas Mild, Alfred Taudes, Christian Geberth. 2004. Web-based knowledge management in product concept development: the DELI approach. Int. J. Electronic Business, Vol. 2, No. 5, 2004 Read more |
| 2003 | Mild, A., Reutterer, T. 2003. An improved collaborative filtering approach for predicting cross-category purchases based on binary market basket data. Journal of Retailing and Consumer Services, 10, 3, 123-133 Read more |
| 2003 | Natter, M., Mild, A. 2003. DELI: An interactive new product development tool for the analysis and evaluation of market research data. Journal of Targeting, Measurement and Analysis for Marketing, 12, 1, 43-52 (10) Read more |
| 2003 | Mild, A., Natter, M., Taudes, A. 2003. Der Wiener Strommarkt nach der Liberalisierung: Eine Analyse mit Hilfe eines simultanen Segmentierungs- und Mapping Ansatzes. Transfer: Werbeforschung und Praxis, 3/2003 Read more |
| 2003 | Buchta, C., Meyer, D., Mild, A., Pfister, A., Taudes, A. 2003. Technological Efficiency and Organizational Inertia: A Model of the Emergence of Disruption. Computational and Mathematical Organization Theory, 9, 2, 127-146 Read more |
| 2003 | Mild, A., Reutterer, T. 2003. Une approche de filtrage collaboratig mise au point pour prédire des achats intercatégories basée sur des paniers de données binaires. Recherche et Applications en Marketing, 18, 4 Read more |
| 2002 | Natter, M., Weber, A., Bach, H., Mild, A. . 2002. A multivariate regression model for waste glass prediction. Forum Ware International, 30 Read more |
| 2002 | Mild, Andreas, Natter, Martin. 2002. Collaborative filtering or regression models for internet recommendation systems?. Journal of Targeting, Measurement & Analysis for Marketing, 10, 4 Read more |
| 2001 | Natter, M., Mild, A., Feurstein, M., Dorffner, G., Taudes, A. 2001. The Effect of Incentive Schemes and Organizational Arrangements on the New Product Development Process. Management Science, 47, 8, 1029-1045 Read more |
| 2000 | Taudes, A., Feurstein, M., Mild, A. 2000. Options Analysis of Software Platform Decisions: A Case Study. MIS Quarterly, 24, 2, 227-243 Read more |
Chapter in edited volume
| 2012 | Tsiotsou, Rodoula, Mild, Andreas, Sudharshan, Devanathan. 2012. Social Interactions as Basis for Segmenting the Tourism Market. In: Strategic Marketing in Tourism Services, Hrsg. Tsiotsou and Goldsmith, 35-50. USA: Emerald Group Publishing. Read more |
| 2006 | Mild, Andreas, Natter, Martin, Reutterer, Thomas, Taudes, Alfred, Wöckl, Jürgen. 2006. Retail Revenue Management. In Innovationen in Marketing und Handel, Hrsg. Schnedlitz, Buber, Reutterer, Schuh, Teller, 124-143. Wien: Linde. Read more |
| 2005 | Buchta, Christian, Meyer, David, Mild, Andreas, Pfister, Alexander, Taudes, Alfred. 2005. Disruptive technologies: the threat and its defense. In Adaptive Information Systems and Modelling in Economics and Management Science, Hrsg. Alfred Taudes, 127-143. Wien: Springer Read more |
| 2004 | Reutterer, T., Mild, A. 2004. Analyzing Qualitative Data with Quantitative Methods? An Illustration Using Personalised Item Recommendation Techniques. In: Buber, R., Gadner, J., Richards, L. (eds.): Applying qualitative methods to marketing management research. 257-277, London, U.K.: Palgrave McMillan Read more |
| 2003 | Natter, M., Mild, A., Taudes, A., Geberth, C. 2003. Interaktive Produktkonzeptentwicklung mit DELI. In: Geyer-Schulz, A., Taudes, A. (Hrsg.): Informationswirtschaft: Ein Sektor mit Zukunft, Lecture Notes in Informatics (LNI), Series of the Gesellschaft für Informatik Read more |
| 2003 | Taudes, A., Mild, A. 2003. Wie geht es weiter mit der IT-Industrie? Internet-Hype, Softwareplattformen und Realoptionen. In: Hommel, Scholich, Baecker (Hrsg.): Reale Optionen: Konzepte, Praxis und Perspektiven strategischer Unternehmensfinanzierung. Springer Read more |
| 2001 | Mild, Andreas, Reutterer, Thomas. 2001. Collaborative Filtering Methods for Binary Market Basket Data Analysis. In: Liu, J., Yuen, P.C., Li, C., Ng, J., Ishida, T. (eds.): Lecture Notes in Computer Science, Vol. 2252: Active Media Technology. 302-313, Berlin, Heidelberg: Springer-Verlag Read more |
Contribution to conference proceedings
| 2019 | Fikar, Christian, Mild, Andreas, Reiner, Gerald, Waitz, Martin. 2019. Integrated demand and shelf life-based inventory management to reduce food waste within e-grocery operations. In Proceedings of the 26th EurOMA Conference - Operations Adding Value to Society, Hrsg. Kovács G and Kuula M, 103-110. Helsinki: None. Read more |
| 2018 | Waitz, Martin, Mild, Andreas, Fikar, Christian. 2018. A Decision Support System for Efficient Last-Mile Distribution of Fresh Fruits and Vegetables as Part of E-Grocery Operations. In Proceedings of the 51st Hawaii International Conference on System Sciences, Hrsg. Tung Bui, 1259-1267. Waikoloa: None. Read more |
| 2005 | Reutterer, T., Mild, A., Natter, M., Taudes, A. 2005. A Customer Segmentation Approach Based on Shopping Basket Histories for Targeting Direct Marketing Efforts. Proceedings of the 2005 International Workshop on Customer Relationship Management: Data Mining Meets Marketing. Stern School of Business, New York University, U.S.A. Read more |
| 2003 | Mild, Andreas, Reutterer, Thomas. 2003. Analysis of cross-category and inter-temporal purchase relationships in market basket data. Proceedings of the 32nd EMAC Conference, Glasgow Read more |
| 2003 | Natter, Martin, Mild, Andreas. 2003. DELI: An Interactive New Product Development and Targeting Tool. Proceedings of the Hawaii International Conference on System Sciences (HICSS 2003), Hawaii Read more |
| 2003 | Buchta, Christian, Meyer, David, Mild, Andreas, Pfister, Alexander, Taudes, Alfred. 2003. The Emergence of Disruption. In: Arai, Kiyoshi (ed.): Proceedings of ISAGA 2003 - 34th Annual Conference of the International Simulation and Gaming Association, 79-88, Kazusa Academic Park, Chiba, Japan Read more |
| 2002 | Mild, A., Natter, M., Weber, A., Bach, H. 2002. A paper waste prediction model. Proceedings of the International Conference on Waste Management and the Environment, Cadiz Read more |
| 2002 | Weber, A., Bach, H., Mild, A., Natter, M. 2002. How to enhance the organization of selective collection. Determining key factors for the evaluation of waste collection systems for household waste with regard to greenhouse gases and energy savings. Proceedings of the international conference on waste management and climate change, Paris Read more |
| 2002 | Mild, Andreas. 2002. The Impact of the Knowledge Base on the Performance of Agents and Organizations. Proceedings of the Third European Conference on Organizational Knowledge, Learning, and Capabilities, Athens, Greece Read more |
| 2001 | Feurstein, M., Natter, M., Mild, A., Taudes, A. 2001. Incentives to Share Knowledge. Proceedings of the Hawaii International Conference on System Sciences (HICSS 2000), Hawaii Read more |
| 2001 | Cilek, P., Janko, W.H., Koch, St., Mild, A., Taudes, A. 2001. The evaluation of IT-Investments in public sector organisations. Proceedings of the 8th European Conference of IT Evaluation, Oxford Read more |
| 2000 | Natter, M., Feurstein, M., Mild, A., Taudes, A., Trcka, M., Dorffner, G., Merz., Ch. 2000. Learning in the Artificial Factor. Proceedings of the Hawaii International Conference on System Sciences (HICSS 2000), Hawaii Read more |
| 1999 | Taudes, A., Dorffner, G., Natter, M., Feurstein, M., Merz, C., Mild, A., Trcka, M. 1999. Learning Marketing-Production Interaction. Proceedings of the 1999 IEEE Systems, Man, and Cybernetics Conference (SMC'99), Tokyo Read more |
| 1999 | Mild, A., Prosser, A., Müller, R. 1999. Reputation Effects Created by Electronic Commerce in Public Procurement. Proceedings of the CEMS Academic Conference, Barcelona Read more |
Paper presented at an academic conference or symposium
| 2018 | Fikar, Christian, Mild, Andreas, Waitz, Martin. 2018. Decision support for e-grocery operations facilitating consumer preferences and product shelf life data. CYTED 2018 Madrid, Madrid, Spanien, 29.11-30.11. Read more |
| 2018 | Fikar, Christian, Mild, Andreas, Waitz, Martin. 2018. Decision support for e-grocery operations facilitating consumer preferences and product shelf life data. EULOG2018, Linz, Austria, 04.10-05.10. Read more |
| 2018 | Fikar, Christian, Mild, Andreas, Waitz, Martin. 2018. Integrating consumer preferences and shelf life data in urban e-grocery logistics planning. EURO 2018 - 29th European Conference on Operational Research, Valencia, Spanien, 08.07-11.07. Read more |
| 2015 | Fichtinger, Johannes, Mild, Andreas, Schuh, Michael . 2015. A Stochastic Dynamic Optimization Model for Improving Spot Sales in the Downstream Oil Industry. OR2015 International Conference on Operations Research, Wien, Österreich, 1.9.-4.9. Read more |
| 2014 | Waitz, Martin, Mild, Andreas. 2014. Overcoming the inability of private lenders to set proper interest rates on unsecured peer-to-peer lending markets. IFORS, Barcelona, Spanien, 13.7.2014-18.7.2014. Read more |
| 2009 | Mild, Andreas. 2009. Marketing Engineering - Mehr Vertrauen in Neuproduktentscheidungen durch computerunterstützte Datenanalyse. Europäisches Forum Alpbach, Alpbach, Österreich, 26.8.2009. Read more |
| 2008 | Mild, Andreas, Natter, Martin, Reutterer, Thomas, Taudes, Alfred. 2008. Ein sortimentsübergreifendes Entscheidungsunterstützungssystem für dynamische Preis- undWerbeplanung im DIY-Handel. Jahrestagung der Wissenschaftlichen Kommission Marketing im Verband der Hochschullehrer für Betriebswirtschaft e.V., Berlin, Deutschland, 17.01-19.01. Read more |
| 2008 | Mild, Andreas, Waitz, Martin. 2008. Learning effects in internal prediction markets. Symposium of the Southern Economic Journal - Gambling, Prediction Markets and Public Policy, Nottingham, Großbritannien, 15.09-16.09. Read more |
| 2007 | Buchta, Christian, Mild, Andreas, Reutterer, Thomas. 2007. Identifying Patterns of Retail Transactions Histories Using Sequence Alignment Methods. The 31st Annual Conference of the German Classification Society on Data Analysis, Machine Learning, and Applications, Freiburg i. Br., Germany , Deutschland, March 7-9, 2007. Read more |
| 2007 | Natter, Martin, Mild, Andreas, Taudes, Alfred, Wagner, Udo. 2007. Planning new tariffs at tele.ring An integrated segmentation, targeting and positioning tool designed for managerial applicability. 36th EMAC Conference, Reykjavik, Island, 22.05-25.05. Read more |
| 2007 | Buchta, Christian, Robert, Kofler, Mild, Andreas, Reutterer, Thomas. 2007. VIC: A Stock Market Recommender System. The 31st Annual Conference of the German Classification Society on Data Analysis, Machine Learning, and Applications, Freiburg i. Br., Germany , Deutschland, March 7-9, 2007. Read more |
| 2006 | Natter, Martin, Reutterer, Thomas, Mild, Andreas, Taudes, Alfred. 2006. An Assortment Wide Decision-Support System for Dynamic Pricing & Promotion Planning. 35th EMAC Conference, Athens, Griechenland, May 23-26. Read more |
| 2006 | Natter, Martin, Mild, Andreas, Taudes, Alfred, Udo, Wagner, Krammer, Michael. 2006. Planning new tariffs at tele.ring An integrated segmentation, targeting and positioning tool designed for managerial applicability . Marketing Science Conference, Pittsburgh, Vereinigte Staaten/USA, Read more |
| 2005 | Reutterer, T., Mild, A., Natter, M., Taudes, A. 2005. A Customer Segmentation Approach Based on Shopping Basket Histories for Targeting Direct Marketing Efforts. 2005 International Workshop on Customer Relationship Management, November 18¿19, 2005. New York, U.S.A. Read more |
| 2005 | Natter, M., Reutterer, T., Mild, A., Taudes, A. 2005. An Assortment Wide Decision-Support System for Dynamic Pricing & Promotion Planning. Marketing Science Conference, Atlanta Read more |
| 2005 | Sudharshan, D., Mild, A. 2005. Changes in Customer Preference Heterogeneity Patterns. Marketing Science Conference, Atlanta Read more |
| 2005 | Taudes A., Mild A. 2005. Integrated Knowledge Creation and Search in New Product Development ¿ an Agent-Based Investigation. AESCS 2005 , The Fourth International Workshop on Agent-based Approaches in Economic and Social Complex Systems, Tokyo Read more |
| 2005 | Mild, A., Reutterer, Th., Natter, M., Taudes, A. 2005. Using loyality cards for target marketing - a real world experiment. Ulaanbataar, Mongolia Read more |
| 2005 | Reutterer, Thomas, Mild, Andreas, Natter, Martin, Taudes, Alfred. 2005. Utilizing Consumer Typologies Based on Shopping Basket Histories in Target Marketing. INFORMS Marketing Science Conference, Atlanta, Vereinigte Staaten/USA, June 1618. Read more |
| 2004 | Bach, H., Weber, A., Mild, A., Natter, M. 2004. Prognose von Sammelmengen von Haushaltsabfällen auf Basis sozioökonomischer, soziodemographischer und entsorgungslogistischer Parameter. Österreichischen Abfallwirtschaftstagung 2004, Graz Read more |
| 2004 | Buchta Ch., Meyer D., Mild A., Pfister A., Taudes A. 2004. The Defense of Disruptive Technologies. AESCS 2004 , The Third International Workshop on Agent-based Approaches in Economic and Social Complex Systems, Kyoto Read more |
| 2003 | Buchta Ch., Meyer D., Mild A., Pfister A., Taudes A. 2003. An Agent-Based Simulation Model of Disruptive Technologies. ISAGA 2003 - 34th Annual Conference of the International Simulation and Gaming Association, 79-88, Kazusa Academic Park, Chiba, Japan Read more |
| 2003 | Mild, Andreas, Reutterer, Thomas. 2003. Analysis of cross-category and inter-temporal purchase relationships in market basket data. 32nd EMAC Conference, May 20-23, 2003, Glasgow, Scotland Read more |
| 2002 | Reutterer, Thomas, Mild, Andreas. 2002. Analyzing Qualitative Data with Quantitative Methods? An Illustration using Personalized Recommendation Techniques. 1st International Workshop on Qualitative Research in Marketing and Management, April 8-14, 2002, Vienna, Austria Read more |
| 2002 | Mild, Andreas, Natter, Martin. 2002. Recommendation Models for Retail Applications. Annual Conference of the German Classification Society (GfKl), Mannheim Read more |
| 2001 | Mild, Andreas, Natter, Martin. 2001. A comparison of Models for Measuring Purchase Interdependency. Marketing Science Conference, Wiesbaden Read more |
| 2001 | Mazanec, Josef, Mild, Andreas. 2001. Artifical * (Firm + Consumer Market) = It Works, Just Do It. Or: House of Quality meets boundedly rational consumers. SFB-Adaptive Friday, 2.3.2001, Wien Read more |
| 2001 | Mild, Andreas, Reutterer, Thomas. 2001. Collaborative Filtering Methods for Binary Market Basket Data Analysis. 6th International Computer Science Conference on Active Media Technology (AMT), December 17-20, 2001, Hong Kong, China Read more |
| 2001 | Reutterer, Thomas, Mild, Andreas. 2001. Collaborative Filtering Methods for Market Basket Data Analysis - A Monte Carlo Study. INFORMS Marketing Science Conference, July 5-8, 2001, Wiesbaden, Germany Read more |
| 2001 | Mild, Andreas, Reutterer, Thomas. 2001. Collaborative Filtering Methods for Market Basket Data Analysis - A Monte Carlo Study. Marketing Science Conference, Wiesbaden Read more |
| 2001 | Cilek, P., Janko, W.H., Koch, S., Mild, A., Taudes, A. 2001. The Evaluation of IT-Investments in Public Sector Organisations. 8th European Conference on IT Evaluation (ECITE 2001), Oxford, UK Read more |
| 2000 | Feurstein, M., Natter, M., Taudes, A., Mild, A. 2000. Dynamic Bargaining in Product Development. INFORMS Section on Group Decision and Negotiation (GDN), Glasgow Read more |
| 2000 | Mild, Andreas. 2000. Ein Profiling Agent zur Clusteranalyse und Werbekampagnenplanung. Web-Intelligence Tagung, WU-Wien, 26.09.2000 Read more |
| 1999 | Mild, A., Reiner, G., Theuritzbacher, M. 1999. Ein Modell zur integrierten Steuerung und Bewertung von Geschäftsprozessen in der öffentlichen Verwaltung. Jahrestagung 1999 der Wissenschaftlichen Kommission 'Öffentliche Unternehmen und Verwaltung', Potsdam Read more |
Working/discussion paper, preprint
| 2004 | Natter, Martin, Mild, Andreas, Taudes, Alfred, Geberth, Christian, Haberl, Christian, Hubert, Matthias, Goldberger, Bernhard. 2004. Segmentbasierte Marketing- und Positionierungsanalysen mit Hilfe des Softwaretools DELI. Diskussionspapiere zum Tätigkeitsfeld Informationsverarbeitung und Informationswirtschaft. Read more |
| 2004 | Natter, Martin, Mild, Andreas, Taudes, Alfred, Geberth, Christian, Christian, Haberl, Hubert, Mathhias, Goldberger, Bernhard. 2004. Segmentbasierte Marketing- und Positionierungsanalysen mit Hilfe des Softwaretools FRAGEBOGENDESIGNER. Diskussionspapiere zum Tätigkeitsfeld Informationsverarbeitung und Informationswirtschaft. Read more |
| 2004 | Natter, Martin, Mild, Andreas, Taudes, Alfred, Geberth, Christian, Christian, Haberl, Hubert, Matthias, Goldberger, Bernhard. 2004. Segmentbasierte Marketing- und Positionierungsanalysen mit Hilfe des Softwaretools WEBFRAGEBOGEN. Diskussionspapiere zum Tätigkeitsfeld Informationsverarbeitung und Informationswirtschaft. Read more |
| 2002 | Mild, Andreas, Reutterer, Thomas. 2002. An improved collaborative filtering approach for predicting cross-category purchases based on binary market basket data. Report Series No. 76, Special Research Programme on Adaptive Information Systems and Management in Economics and Management Science. Austrian Science Foundation (FWF) grant SFB#10. Read more |
| 2002 | Buchta, Christian, Meyer, David, Mild, Andreas, Pfister, Alexander, Taudes, Alfred. 2002. The Emergence of Disruption. Working Paper No. 90, July 2002, Working Paper Series: Adaptive Information Systems and Modelling in Economics and Management Science, Wirtschaftsuniv. Wien Read more |
| 2001 | Mild, A., Natter, M. 2001. A Critical View on Recommender Systems. Working Paper No. 82, July 2001, Working Paper Series: Adaptive Information Systems and Modelling in Economics and Management Science, Wirtschaftsuniv. Wien Read more |
| 2000 | Feurstein, M., Natter, M., Mild, A., Taudes, A. 2000. Incentives to Cooperate in New Product Development. Working Paper Series: Adaptive Information Systems and Modelling in Economics and Management Science, Working Paper, No. 70, July 2000, Wirtschaftsuniv. Wien Read more |
| 2000 | Mild, A., Natter, M. 2000. Produktionslogistik. In: Hansen, H.R. und Janko, W. (Hrsg.), Diskussionspapiere zum Tätigkeitsfeld Informationsverarbeitung und Informationswirtschaft, Diskussionspapier Nr.23, September, Wirtschaftsuniversität Wien, 1. Auflage Read more |
| 1999 | Taudes, A., Feurstein, M., Mild, A. 1999. How Option Thinking can Improve Software Platform Decisions. Working Paper Series: Adaptive Information Systems and Modelling in Economics and Management Science, Working Paper, No. 35, May 1999, Wirtschaftsuniv. Wien Read more |
| 1999 | Mild, A., Natter, M., Trcka, M., Feurstein, M., Merz, Ch., Taudes, A., Dorffner, G. 1999. New Product Development in the Artificial Factory. Working Paper Series: Adaptive Information Systems and Modelling in Economics and Management Science, Working Paper, No. 42, July 1999, Wirtschaftsuniv. Wien Read more |
Research report, expert opinion
| 2002 | Bach, H., Weber, A., Mild, A., Natter, M., Hausberger, S. 2002. Optimierungspotentiale in der Entsorgungslogistik. Endbericht zum Forschungsprojekt, Wien Read more |
eJournal article
| 2006 | Mild, Andreas, Taudes, Alfred. 2006. An agent-based investigation into the new product development capability. Computational and Mathematical Organization Theory http://dx.doi.org/10.1007/s10588-006-9012-5. Read more |
Habilitation
| 2003 | Mild, A. 2003. Neuproduktentwicklungsmanagement. kumulative Habilitationsschrift Read more |
Dissertation
| 2000 | Mild, Andreas. 2000. New Product Development using Adaptive Neural Agents in an Artificial Factory: A virtual Experiment. Dissertation, Wirtschaftsuniversität Wien Read more |
Diploma thesis
| 1997 | Mild, Andreas. 1997. Geschäftsprozesse im Projektmanagement : eine Fallstudie bei der Alcatel Austria AG. 119 Bl.: graph. Darst. Wien, Wirtschaftsuniv., Dipl.-Arb. Read more |