Andreas Mild

As­so­ci­ate Pro­fessor

Deputy Head of In­sti­tute

WU (Vi­enna Uni­versity of Eco­nom­ics and Busi­ness)
De­part­ment of In­form­a­tions Sys­tems and Op­er­a­tions
In­sti­tute for Pro­duc­tion Man­age­ment

Build­ing D2, En­trance C, 3rd Floor
Welthan­delsplatz 1, 1020 Vi­enna, Aus­tria

Email: andreas.mild(at)wu.ac.at
Phone: +43-1-31336/5628
Fax: +43-1-31336/90 5628

Back­ground

Andreas Mild holds a doc­toral and an hab­il­it­a­tion de­gree in So­cial Science and Eco­nom­ics from WU Vi­enna, Aus­tria. His re­search in­terests in­clude quant­it­at­ive mod­els in mar­ket­ing and new pro­duct devel­op­ment, ap­plic­a­tions of fore­cast­ing meth­ods and de­cision sup­port sys­tems in the field of rev­enue man­age­ment and new pro­duct devel­op­ment. Re­cent re­search in­cludes the ap­plic­a­tion of pre­dic­tion mar­kets in re­tail­ing and peer to peer fin­ance.

Teach­ing activ­it­ies

His teach­ing activ­it­ies in­clude re­tail mar­ket­ing, new pro­duct devel­op­ment, busi­ness sim­u­la­tion and re­search sem­inars in sup­ply chain man­age­ment. Within the frame­work of in­ter­na­tional ex­change, Andreas Mild has been teach­ing on the gradu­ate and post­gradu­ate level in Frank­furt, Ger­many, Istan­bul, Tur­key, Bangkok, Thail­and, Hanoi, Vi­et­nam and Sydney, Aus­tralia.

Re­search In­terests

• New pro­duct devel­op­ment

• Mar­ket­ing mod­els

• Rev­enue man­age­ment

 Lec­tures at WU

• Cur­rent Lec­tures