Archive of News WURSS

We wish you relaxing holidays and all the best for the New Year!

A busy year is drawing to close. Let us look forward to a joyful festive season and relaxing holidays as well as a happy and healthy new year!

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about Artificial Intelligence here and take part in our currently running…

Black Friday - Interview with Monika Koller

Black Friday—What is behind this consumer phenomenon? What role do emotions, observation, and learning play in consumption? I discussed these and other questions with Pia Bichara and Ines…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about personal data here and take part in our currently running survey: …

Seamless Learning Conference 2025

Monika Koller and Eva Marckhgott joined WU’s Seamless Learning Conference 2025, which brings together diverse discourses and disciplines to advance higher education teaching and explores how we can…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about the use of social media here and take part in our currently running…

Semester Opening

The m.core-team started off the new semester by welcoming the newly admitted students. The students had the opportunity to get to know the institute's team, who provided information about the content…

Kick-off Research Methods in Marketing

Kick-off for course 3 by Monika and Till. Christof Bitschnau, CEO of Quantics, was a guest in Friday's session last week. His keynote speech on "AI in Marketing" was followed by student assignments,…

Interview with Monika Koller

In the latest issue for the business magazine ECO on ORF, Monika Koller spoke with Ines Ottenschläger about the topic of “Gingerbread in August from the perspective of consumer behavior.”  Click here…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about self-care and personal development here and take part in our…