Archive of News WURSS

Innovative Teaching Award 2025

The Innovative Teaching Award recognizes innovative teaching designs that take up new ideas and approaches in the field of university teaching and learning. The award is announced annually at the end…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about sustainable and fair products here and take part in our currently…

European Marketing Academy Conference (EMAC) 2025

Our colleagues Susanne Ruckelshausen and Eva Marckhgott returned from this year’s EMAC spring conference in Madrid with exciting insights and valuable feedback. Susanne participated in the Doctoral…

SBWL fair

Monika Koller, Tatiana Karpukhina and Julia Cibusch represented our SBWL at ÖH’s SBWL-Messe. Further information about our specialization can be found here and on our website.

Marketing Insights - field trip to Henkel

Over the past weeks, our Marketing Insights students immersed themselves in the world of hair care - interviewing hairdressers, hosting focus groups with bearded consumers, and analysing brand…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about automated products for the home here and take part in our currently…

Marketing Education Thought Leadership Forum 2025

Monika Koller and Eva Marckhgott took part in the Marketing Education Thought Leadership Forum 2025 at King’s College London, hosted by the Academy of Marketing. They presented two of their…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Find out more about facts and myths here and take part in our currently running survey: What do…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about online activities and climate change here and take part in our…

Kick-off Research Methods in Marketing

Kick-off for course 3 by Monika and Till. Practical relevance is also very important when it comes to research methods. Topics such as big data and AI are currently the subject of much discussion in…