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Research Talk by P.K. Kannan

P.K. Kannan from the Univer­sity of Mary­land presented his rese­arch on product line exten­sions as part of our Depart­ment’s Rese­arch Seminar Series. The presented studies used multiple methods to...

Department für Marketing als beste Ausbildungsstätte beim kleinen TOURISSIMUS prämiert

Jähr­lich prämiert die am Institut für Service Marke­ting & Tourismus ansäs­sige Öster­rei­chi­sche Gesell­schaft für Ange­wandte Forschung in der Touris­mus- und Frei­zeit­wirt­schaft (ÖGAF) die besten...

Research Talk by Robert Meyer, University of Pennsylvania (US)

Robert Meyer from the Univer­sity of Penn­syl­vania presented his work in progress on how news gets distorted on social media. The ques­tion of what happens to the fide­lity of news when it is retold...