Company Benefits

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Ac­cess to state-of-the-art ex­pert­ise and in­ter­na­tional ex­per­i­ence

IMM fac­ulty has many years of ex­per­i­ence in run­ning suc­cess­ful pro­jects, both in the world of aca­demia and in prac­tice. Hence it can be said that we are very fa­mil­iar with busi­ness chal­lenges and solu­tions. For fur­ther in­form­a­tion on fac­ulty mem­ber ex­pert­ise, please check the mem­bers’ re­spect­ive bio­graph­ies.

Con­tacts around the world

We carry out in­ter­na­tional pro­jects around the globe. Assisted by our nu­mer­ous re­search and con­fer­ence con­tacts, we can draw upon ad­equate sup­port from these part­ners if it is con­du­cive to the pro­ject’s suc­cess­ful com­ple­tion.

Op­er­at­ive sup­port by our stu­dents

For our pro­jects we draw upon stu­dents who have gained a thor­ough edu­ca­tion in in­ter­na­tional mar­ket­ing at IMM. Stu­dents are offered par­ti­cip­a­tion in ex­ternal pro­jects as a re­ward for ex­cep­tional study res­ults and are thus highly qual­i­fied and mo­tiv­ated.

Ef­fi­cient pro­ject work

The par­ti­cip­a­tion of stu­dents en­ables cost-ef­fi­cient mar­ket re­search pro­jects, even if a ma­jor re­search ef­fort is re­quired.

Screen­ing po­ten­tial em­ploy­ees

In­teg­rat­ing stu­dents into a pro­ject gives you the op­por­tun­ity to con­sider them as po­ten­tial em­ploy­ees without hav­ing to make a long-term com­mit­ment.

Down­load our de­tailed pro­ject example with Boehringer In­gel­heim: here