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aib

Annual Meeting: Academy of International Business 2022, Miami

Professor Schlegelmilch and Selma Saracevic attended the Academy of International Business (AIB) annual meeting in Miami from July 6 – July 9, where they presented their joint project entitled:…

AMA GMSIG

Conference Contributions at the 2022 AMA Global Marketing SIG Conference in Chania, Crete

Professor Schlegelmilch and Selma Saracevic attended the 2022 AMA Global Marketing SIG (GMSIG) Conference from May 31 – June 3. As the former editor of the Journal of International Marketing…

AMS

2022 Academy of Marketing Science Annual Conference in Monterey, California

As part of her doctoral research, Selma Saracevic presented a paper developed together with her supervisor, Prof. Bodo Schlegelmilch, and Dr. Wu Tong (Sun Yat-sen University). The presentation was…

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IMM Entry Exam 2022/'23

Our next IMM entry exam will be held online on Thursday, 8th of September from 6:00 pm – 7:00 pm.