Institut für Nachhaltigkeitsmanagement
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CSR Corporate Social Responsibility

In re­cent years, CSR has be­come the cor­por­ate ap­proach to the so­ci­etal guid­ing model of sus­tain­able devel­op­ment. In the con­cept of CSR, tra­di­tional man­age­ment prac­tices are con­fron­ted with so­cial and en­vir­on­mental stake­holder claims. Busi­nesses tackle CSR with a vari­ety of in­stru­ments. First, en­vir­on­mental and qual­ity man­age­ment sys­tems are still im­port­ant tools for achiev­ing CSR. Second, sus­tain­ab­il­ity re­port­ing takes into ac­count the in­creas­ing sens­it­iv­ity among con­sumers and in­vestors regard­ing sus­tain­able devel­op­ment. Third, the rise of or­gan­isa­tional devel­op­ment and busi­ness eth­ics em­phas­ises the norm­at­ive role of en­ter­prises and the im­port­ance of cor­por­ate cul­ture. Fourth, the rise of stake­holder man­age­ment il­lus­trates the chan­ging role of busi­ness and the re­shap­ing of busi­ness-so­ci­ety re­la­tions. In our re­search at the cor­por­ate level we ex­plore all four aspects of CSR. Fur­ther­more, we ana­lyse the chan­ging re­la­tions between states and busi­nesses on the one hand and between busi­nesses and civil so­ci­ety on the other.