Master Programme Marketing
WU’s Master of Science in Marketing is a two-year full-time programme entirely taught in English. It prepares future marketing specialists and executives to master the challenges of up to date customer-focused management.
The MSc Marketing program is internationally oriented and also places emphasis on hard skills in marketing research, business analytics, and decision making. Students are encouraged to put their learning experience into practice during a summer internship and to study abroad at one of WU’s prestigious partner universities during the second year.