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Julia Stranzl
Dr. Julia Stranzl, Bakk. BA. MA researches and teaches in the areas of strategic organizational communication, crisis communication and employee communication. She is student and early career representative at ICA (SERC) and a member of the Academic Society for Management and Communication (AGUK) and the European Network of Emerging Scholars (EUNES). Before joining WU, she was part of the Corporate Communication Research Group (CCom) at the University of Vienna, where she completed her doctorate on the topic of appreciation in the workplace. She completed her Master's degree at the University of Zurich (CHE). Teaching activities, guest lectures and research stays have taken her to Universitá IULM (ITA), Lund University (SWE), Leipzig University and Mainz (GER), as well as to the University of Applied Sciences Wiener Neustadt (AUT).
Selected Academic Publications:
Stranzl, J. (2024). Organizational commitment. In Elgar Encyclopedia of Corporate Communication (pp. 490-493). Edward Elgar Publishing.
Stranzl, J. (2024). Job disengagement. In Elgar Encyclopedia of Corporate Communication (pp. 528-532). Edward Elgar Publishing.
Ruppel, C., Stranzl, J., & Einwiller, S. (2022). Employee-centric perspective on organizational crisis: how organizational transparency and support help to mitigate employees' uncertainty, negative emotions and job disengagement. Corporate Communications: An International Journal, 27(5), 1-22.
Stranzl, J., Ruppel, C., & Einwiller, S. (2021). Examining the role of transparent organizational communication for employees' job engagement and disengagement during the COVID-19 pandemic in Austria. Journal of International Crisis and Risk Communication Research, 4(2), 271-308.
Einwiller, S., Ruppel, C., & Stranzl, J. (2021). Achieving employee support during the COVID-19 pandemic–the role of relational and informational crisis communication in Austrian organizations. Journal of Communication Management, 25(3), 233-255.
Stranzl, J. (2021). Sozioemotionale Krisenkommunikation in der COVID-19-Pandemie: Eine Untersuchung der Wahrnehmung von Arbeitnehmenden in österreichischen Organisationen. Medienjournal-Zeitschrift für Medien-und Kommunkiationsforschung, 45(2), 73-90.
Seiffert-Brockmann, J., Einwiller, S., & Stranzl, J. (2018). Character assassination of CEOs in crises–Questioning CEOs’ character and values in corporate crises. European Journal of Communication, 33(4), 413-429.
Further Publications:
Stranzl, J., & Ruppel, C. (2023). Wertschätzung am Arbeitsplatz: Warum Wertschätzung im Unternehmenskontext wichtig ist und welche Rolle die interne Kommunikation dabei spielt, Kommunikationsmanager, 1, 44-46.
Einwiller, S., Stranzl, J., & Wahl, I. (2022). Hybride Arbeitssettings. Die Rolle der Mitarbeiterkommunikation. prmagazin, 52(8), E1-E6.
Stranzl, J., Wolfgruber, D., Einwiller, S., & Brockhaus, J. (2021). Keeping up the spirit. Internal communication in an increasingly virtual work environment. Communication Insights, 13.