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Research Seminar Series with Tammo Bijmolt (University of Groningen (NL))

In his insightful research talk on June 27 at WU's Marketing Department, Tammo Bijmolt elaborated on one of his recent research projects that examines promotions and demotions of business-to-business…

Öffnungszeiten in den Sommerferien 2019

Wir wünschen allen Studierenden und Mitarbeiter/innen schöne Sommertage und erholsame Ferien!Bitte beachten Sie: In der Zeit von 01. Juli 2019 bis 30. September 2019 ist unser Institutssekretariat…

Research Seminar Series with David Schweidel (Emory University Atlanta (US))

In his Research Talk on June 13th David Schweidel talked about "Emotionality on Social Media”. Abstract: Organizations are increasingly turning to social media as a means of communicating with…

Prof. Thomas Reutterer participated in the panel "Business meets AI" at ACSD 2019

Prof. Thomas Reutterer (Vienna University of Economics and Business), Prof. Georg Gottlob (Oxford University), and Prof. Claudia Plant (University of Vienna) participated in a panel on "Business meets…

Research Seminar Series with Bram Van den Bergh (Erasmus University Rotterdam (NL))

In his Research Talk on May 16th Bram Van den Bergh talked about "Targeting Donors: Increasing Fundraising Effectiveness by Providing Donors Opportunities to Target Their Charitable Gifts”. Abstract:…