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Credit Transfer

Attention! Please note that as of 1.1.2010 ONLY marketing courses with an international focus will be accredited! Students who have already taken international management courses abroad prior to this new regulation and want them to be accredited will be handled on a case by case basis.

It is important to our Institute to facilitate the transfer of credits earned at foreign universities. The following overview will provide you with guidelines on how to get credit for courses completed abroad.

Rules for Getting Credit

As Advanced Courses (Vertiefungskurse, VK) we acknowledge those covering the international aspects of marketing that match the scope of the Advanced Courses offered by IMM. Please note that a course needs to have an international perspective to be eligible for credit transfer. Hence, no credit can be given for a regular marketing course without a specific focus on international issues. The course Global Marketing Management (Grundkurs) has to be attended at the WU and therefore cannot be given credit for.

In order to evaluate whether the contents and quality of courses attended abroad comply with what we demand from Advanced Courses or not, we require a course outline (syllabus) containing the topics covered and the literature used. Please click here for a list of courses offered by IMM in order to get an idea of what kind of courses we can give you credit for.


Address enquiries to creditimm@wu.ac.at. We need the following information for processing your request. Download the following form here, fill it in with the requested information and attach to email.

When assessing the quality of other courses, we consider the following points:

• university's ranking

• name and description of course

• course type and modalities (syllabus)

• quality of work demanded (e.g. real-life project, team work)

• quantity of work demanded (no. of hours in class; ECTS credits, if available)

• international context

• recommended literature/reading list

• mode of assessment and grading guidelines
Credit transfer CEMS Program

The same accreditation criteria as described above apply for CEMS courses. Hence, all CEMS MIM courses (core courses and electives) which fit our above described criteria - marketing AND international context - can be accredited. Therefore, e.g. courses, such as "Global Marketing Management", can of course be given credit for. Please note that a 4 hour CEMS course can be accredited for two "Electives" of the IMM major (=Vertiefungskurse I, II, III, IV, V, or VI), thus, it counts for two Vertiefungskurse of your choice (e.g. III and IV).

Also the CEMS Business Project can be accredited for two Vertiefungskurse (Electives) of your choice (e.g. VK V and VI).


Steps towards an efficient and successful credit transfer


1. BEFORE going abroad: clarify if courses are eligible for credit transfer before you go abroad

To facilitate the processing of your transfer request, we suggest you follow these steps:

• use the Internet to gather information on our courses

• decide on the course credits you would like to have transferred

• verify if the contents of the courses are comparable

• prepare all forms and documents

Address enquiries to creditimm@wu.ac.at. We need the following information for processing your request. Download the following form here, fill it in with the requested information and attach to email.

2. Credit transfers after going abroad

Required forms and documents are available at the Studienrechtsabteilung.

We hope you will have / had a great time abroad!