Nr. | LV-Typ(en) | LV-Titel | |
5442 | VUE | E&I Core Lecture 2
Anmeldung über LPIS vom 19.02.2024 15:00 bis 21.02.2024 23:59 |
LV-Leiter/in | Univ.Prof. Dr.habil. Christopher Lettl |
Planpunkte Bachelor | SBWL Kurs II - Entrepreneurship & Innovation Course II - Entrepreneurship & Innovation Kurs II - Entrepreneurship & Innovation |
Semesterstunden | 2 |
Unterrichtssprache | Englisch |
Termine | ||||
Di, | 05.03.2024 | 09:30-11:15 Uhr | Online-Einheit | |
Di, | 12.03.2024 | 12:30-14:00 Uhr | D5.1.002 (Lageplan) | |
Di, | 09.04.2024 | 11:30-13:00 Uhr | D5.1.002 (Lageplan) | |
Do, | 11.04.2024 | 12:00-13:30 Uhr | D5.1.002 (Lageplan) | |
Di, | 16.04.2024 | 11:30-13:00 Uhr | D5.1.002 (Lageplan) | |
Do, | 18.04.2024 | 11:30-13:00 Uhr | D5.1.002 (Lageplan) | |
Di, | 23.04.2024 | 11:30-13:00 Uhr | D5.1.002 (Lageplan) | |
Di, | 30.04.2024 | 11:30-13:00 Uhr | D5.1.002 (Lageplan) | |
Do, | 02.05.2024 | 11:30-13:00 Uhr | TC.4.12 (Lageplan) | |
Di, | 07.05.2024 | 11:30-13:00 Uhr | Online-Einheit | |
Di, | 14.05.2024 | 11:30-13:00 Uhr | D5.1.002 (Lageplan) | |
Di, | 28.05.2024 | 10:30-11:45 Uhr | OP | Online-Einheit |
Di, | 25.06.2024 | 10:30-11:45 Uhr | OP | Online-Einheit |
Termindownload (ical) | Termine abonnieren |
Weitere Informationen | https://learn.wu.ac.at/vvz/24s/5442 |
Kontakt: | ||
elisabeth.brunner@wu.ac.at | ||
Inhalte der LV: | ||
Please register for either course 4041 or 5442 on LPIS. Registration for either of the two courses on LPIS is sufficient. You do not need to sign up for both courses. Irrespective of which course you have signed up, the schedule of the CL2 is as follows: Implementation Sessions: Tuesdays from 9.30-11.15 am (please see above the detailed schedule, LV 4041, and twice on a Thursday). Group Seminar Sessions: Once per semester per team (please see above the detailed schedule, LV 5442): Tuesdays and twice on a Thursday, 11.30 – 01.00 pm.
In this course, core theories and methods of entrepreneurship and innovation will be introduced and discussed. Together with Core Lecture 1, this course provides the theoretical basis for the Specialization Entrepreneurship and Innovation. Central theories and methods will be introduced and discussed. In Core Lecture 2, these are mainly in the following areas: ‘Marketing and Commercialization of Innovation’ • Customer-oriented design • Concept and acceptance testing • Diffusion and adoption of innovation • Positioning and marketing mix
‘Organization and funding innovation’ • Basic problems and foundations • Stakeholders and roles • Growth and development • Innovation-friendly culture • User innovation networks • Business model innovation • Funding innovation |
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Lernergebnisse (Learning Outcomes): | ||
Together with the first part, Core Lecture 2 will give an overview of the closely linked disciplines of entrepreneurship and innovation management. Central theories and models will be introduced and discussed. The two Core Lectures are the Specialization’s main courses: - The rest of the course system in the Entrepreneurship and Innovation Specialization is based on the knowledge learned. - It serves as a basis for the application-oriented project seminars. - It provides students of the Entrepreneurship and Innovation Specialization with the ability to understand specific problems in a larger context. Students will learn and understand important approaches, i.e. theories, methods, and empirical findings in the areas entrepreneurship and innovation in General: the marketing, organization, and funding of innovation. Students will be able to structure and solve complex problems in the field of entrepreneurship and innovation using existing theories, methods, and empirical findings, as well as to reasonably evaluate existing solutions. Students will also learn the following skills: Social skills: - Participating in different team work settings in order to solve problems/complete tasks Personal skills: - Analyzing various perspectives of a given situation, for instance a practical innovation challenge, and developing suitable solution strategies - Independently organizing their time and preparing for class each week Communication skills: - Presenting and defending findings/solutions/ideas in a factual, logical and structured way - Demonstrating argumentation skills (both verbally and in writing) Analytical and problem-solving skills: - Analyzing real, multidimensional issues and developing solutions - Identifying strengths, weaknesses, potentials, and risks - Developing solutions and promoting innovation in organizations By successfully completing the Core Lecture, students will be well prepared for the challenges of the upcoming practical and application-oriented projects in the Specialization’s application-oriented courses. |
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Regelung zur Anwesenheit: | ||
It is strongly recommended to attend all of the scheduled sessions. While entrepreneurial students are expected to make an independent and responsible decision, experience has shown that active participation is a crucial success factor. If you are not able to attend one class (or more classes) of the Implementation Sessions, you do not need to notify us of your absence. However please note that there is no additional compensation opportunity for the missed appointment. If you miss an Implementation Session you cannot collect the respective bonus points for Module Checks or Short Module Quizzes. The same regulation applies for the Group Seminar Sessions or the Entrepreneurship Talks. For more information please read below the "teaching/learning methods" and "assessment" area. |
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Lehr-/Lerndesign: | ||
The Core Lecture 2 consists of three major didactic components: The Module Introduction Session, the Exercise Session, and the Group Seminar Session. At the end of the semester there will be a Final Exam. I. Module Introduction Session: A theory-focused lecture (on-demand video via MS Teams)
II. Implementation Session: An interactive session focused on training exam-relevant analytical and problem-solving skills.
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Leistung(en) für eine Beurteilung: | ||
III. Group Seminar Session: An interactive session held in small groups of circa 8-11 students focused on the discussion of the respective Module of the Core Lecture.
The exam will be held on 28.5.2024 (online exam from home). The repeat exam will take place on 25.6.2024 and will follow the same principal rules as the exam in May 2024. Please note that for the Module Checks/Quizzes and all exams the use of AI-based software for text generation such as ChatGPT is not permitted.
Assessment:
Please note: you need to have attained an overall course grade of at least 50 points, as well as at least a passing grade in the Final Exam (i.e., 40 points) to pass the CL2. Grading scale: 90 - 100 points > excellent (1) 77 – 89 points > good (2) 64 – 76 points > satisfactory (3) 50 – 63 points > sufficient (4) 0 - 49 points > fail (5) |
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Teilnahmevoraussetzung(en): | ||
students of the specialization "Entrepreneurship and Innovation" (no sequencing) |
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