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We are hiring: open position at Assistant Professor level!

You care about consumer research from both a company and societal perspective? You want to satisfy your intellectual curiosity and deepen your research skills while developing your teaching…

Julia Pernt speaking in class

Marketing Insights - Julia Pernt from Winkelbauer

This week we had Julia Pernt, Senior Brand Manager at Winkelbauer, as a guest in our Marketing Insights course. Based upon insights on the brand Wild Bill, we discussed elements of a social media…

Im Fokus

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about the origin of food here and take part in our currently running…