In the second semester of our master’s program, each student is required to complete the course Marketing Communications. This course teaches students about key marketing communication functions in order to help them gain expertise in the development of marketing strategies.  Our students also have the opportunity to work with successful companies. This year’s corporate partners were Trality, Safeasy, and Cora Health. During the course, the MSc Marketing students worked on creating an integrated marketing communication campaign for one of these companies.

In our program, besides having the opportunity to stand out, show their marketing skills, and apply what they’ve learned from the course in practice, working with corporate partners helps our students expand their professional networks and gain real-life work experience.