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Research Seminar on the objectivity of entrepreneurial opportunities on June, 11th

The In­sti­tute for En­tre­pren­eur­ship and In­nov­a­tion or­gan­izes a re­search sem­inar in WU Gründung­szen­trum on June 11th given by Ass. Prof. Russ McBride, Uni­versity of Cali­for­nia, Merced. The topic of this sem­inar is: "Haz­ards in so­cio-e­co­nomic the­ory: Are en­tre­pren­eur­ial op­por­tun­it­ies ob­ject­ive?"


The most prom­in­ent con­ver­sa­tion cur­rently in en­tre­pren­eur­ship con­cerns the status of en­tre­pren­eur­ial op­por­tun­ity. Are en­tre­pren­eur­ial op­por­tun­it­ies ob­ject­ive or sub­ject­ive? The ques­tion, however, is im­possible to answer as posed, as it fails to dis­tin­guish between the two dif­fer­ent kinds of ob­jectiv­ity— on­to­lo­gical and epistem­o­lo­gical. Ask­ing the ques­tion for each type of ob­jectiv­ity re­veals a dif­fer­ent answer for each, sug­gest­ing a prom­ising and in­clus­ive way for­ward for the field. Un­for­tu­nately, there are some age-old haz­ards in so­cial the­ory, in par­tic­u­lar the fail­ure to dis­tin­guish the so­cial from the phys­ical. Once this haz­ard is un­earthed it’s possible to un­tangle the de­bate which re­solves the most prom­in­ent con­flict in en­tre­pren­eur­ship the­ory cur­rently. 

  • Date: June, 11th, 2018

  • Time: 13.30 - 15.00

  • Loca­tion: WU Gründung­szen­trum

Russ McBride is an Assist­ant Pro­fessor at the Uni­versity of Cali­for­nia, Merced (UC’s newest cam­pus) in the De­part­ment of the Man­age­ment of Com­plex Sys­tems. He did his Mas­ters at Stan­ford in sym­bolic sys­tems (philo­sophy and cog­nit­ive science) and his PhD from UC Berke­ley in philo­sophy and cog­nit­ive science where he worked with John Searle and George Lakoff. He then spent four years as a postdoc at the Uni­versity of Utah Ec­cles Busi­ness School work­ing with Jay Barney and Todd Zenger. Most of his work or­bits around the struc­ture of so­cial real­ity, in a field called, ‘so­cial on­to­logy’, as it relates to or­gan­iz­a­tions and en­tre­pren­eur­ship. He has run the so­cial on­to­logy PDW at AoM for the last 5 years. He has also spent many years do­ing re­search on ar­ti­fi­cial in­tel­li­gence, run­ning a soft­ware con­sult­ing com­pany, and work­ing on prob­lems in cog­nit­ive science. Cur­rent works in pro­gress in­clude a book, “The Com­plex­ity of Hu­man Be­ha­vior”, a couple of articles in a book on “Philo­sophy & En­tre­pren­eur­ship”, an article with Todd Zenger on evolu­tion­ary ap­proaches in strategy, and the re­lease for 2019 of a new journal in de­bate-only format cov­er­ing is­sues in strategy, or­gan­iz­a­tions, and en­tre­pren­eur­ship. 

If you plan to at­tend this event, please give us a short notice until June 8th by email to: wal­

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