The primary goal of our language education programs is to help students
reach an appropriate level of general competence in all four basic
language skill areas (listening and reading comprehension, oral and
written expression). The introductory course in Business Language is
also based on these fundamental skills and is basically the starting
point for all further courses included in the curriculum. In this
course, students will learn business-specific forms of communication,
gain basic economics skills and focus on the crucial socio-cultural and
intercultural foundations of the language(s) they have chosen.
In-depth
study and repetition of the most important grammar issues on all four
levels (i.e. in the courses Business Communication I-IV) help students
attain the desired level of competence and optimize language skills.
The language skills can be broken down as follows:
General language and professional skills
•
Oral: Comprehension and expression: Students should be able to hold a
conversation, debate a topic, negotiate, summarize, gather information,
etc.
• Written: Reading comprehension and writing style, based
on business texts; mastering the most important forms of business
correspondence.
Communication skills
Adequate use of language and register depending on the communicative situation.
Socio-cultural and intercultural skills
Students
should be familiar with the cultures of France and French-speaking
countries, Spain, Latin America, and Italy, from various perspectives
(business life, politics, society, the arts, etc.). Based on acquired
skills, students should be able to use their French/Spanish/Italian
appropriately and effectively in a professional context. Given the
numerous different aspects of business and economics, graduates should
be able to face professional challenges by mastering and applying new
language skills quickly.