Björn Ambos is Head of the Institute for International Marketing & Management and Academic Director of the Master in International Management/CEMS. He previously held positions at the University of Edinburgh, the University of Hamburg and WU, as well as several visiting teaching positions in Europe and Asia. Professor Ambos has years of industry experience in international management, working in Vietnam, Italy, Paris and New York. He has conducted research with and consulted top management teams all over the world and has won both “best teaching” and “best research” awards. Professor Ambos holds a PhD from the University of Hamburg.

James Robins is full professor of Strategic Management at WU. He was formerly Associate Dean of Lee Kong Chian School of Business in Singapore. He has also held tenured positions at City University Hong Kong and California Polytechnic and was an Associate Professor at the University of California, Irvine. His research has been published in top research journals in the fi eld of business strategy. He has received the Faculty Research award at the City University of Hong Kong, the best paper award of the Academy of Management OMT Division, and the Hewlett Packard Fellowship. Professor Robins holds a Ph D from UCLA.