List of Statements/Testimonials

Here you can find some statements of our company partners on their cooperation with IMM:

In the field of academic research, which is still characterized by red tape, the Institute for International Marketing Management headed by professor Schlegelmilch stands out thanks to its cosmopolitanism, initiative and trend-setting creativity.

Dr. Eric Frey, Der Standard

… We are more than satisfied with our cooperation with IMM. The results of our collaboration, which we obtained in the form of a thesis, are going to significantly influence the process of developing our new marketing plan. The quality of IMM’s staff is best indicated by telling you that we offered one of the two graduates employed in the collaborative project a job at Unisys. We wanted her to realize her achievements and how they helped her get the job, and we also wanted to tap into the knowledge she had already acquired about Unisys.

Mag. Oliver Lindbauer (Head of Program, COE BPM & Workflow, Unisys Österreich)

… We were supported by a very committed team of students and coaches who offered us excellent project support and an extensive performance range while applying recent theoretical knowledge to our everyday marketing activities.

Mag. Sabine Radl, Johnson & Johnson

… I was highly impressed with IMM’s orientation towards current consumer needs and the fact that they keep a constant eye on the internationalization of markets and competition.

Dr. Freider Rummel, Procter & Gamble

We worked with IMM on a study of utmost importance, high confidentiality and priority. That’s how we experienced the Institute’s professionalism in the textual dimension and in project implementation. You rarely find this kind of professionalism at other Austrian universities.

Dr. Manfred Reicht, Roland Berger

… What an impressive transfer of marketing knowledge! The cooperation with IMM has treated our 400 members to exciting lecture events that have an international orientation and offer plenty of trend-setting, scientific know-how.

Judith Löffler, Marketing-Club

Professor Schlegelmilch is one of the few who do not have to bridge the gap between academia and practice, since he is already extremely sought-after as a professor and a marketing consultant. IMM and Accenture Vienna have been working together in fruitful cooperation mainly because of professor Schlegelmilch’s strong commitment.

Dr. Udo Birkner, Accenture

IMM graduates bring along a remarkable international orientation of their marketing and management knowledge. That is exactly what headhunters for MNCs appreciate.

Mag. Florian Berger, Pago Österreich