Mag. Susanne Roiser, M.A.

Email: susanne.roiser@wu.ac.at
Tel.: + 43 1 31 336 / 5971

Mag. Susanne Roiser, M.A. joined the Institute of Entrepreneurship and Innovation at the Vienna University of Economics and Business in 2008. She studied International Business Administration and majored in Entrepreneurship & Innovation and International Organizational Behaviour. In addition, Susanne studied Product and Innovation Management with focus on Renewable Energy and Raw Materials. In research, she mainly focuses on user inovation and open innovation. In particular, Susanne Roiser works on the development of methods and tools that help companies to benefit from the creative potantial of external problemsolvers. Furthermore, she is interested in crowdsourcing, lead user research and design thinking. Susanne Roiser currently teaches the courses „E&I Sources of Innovation“, „E&I Innovation Lab“ and „Effective Presentation Skills“.

Before joining the E&I team, Susanne Roiser left university and worked as innovation management consultant. She also gained experience in corporate pension plans (marketing, sales, financial mathematics) for several years.

Curriculum Vitae

Professional Experience

2008-today

Research and Teaching Assistant at the Institute for Entrepreneurship and Innovation, Vienna University of Economics and Business

2006-2008

Innovation Management Consultant

Organizing Member of the Platform for Innovation Management

2003-2006

Associate at ÖPAG Pensionskassen AG, now: Valida Vorsorge Management

2001-2003

Retail Industry Associate

University Education

since 2008

Doctoral Candidate, Vienna University of Economics and Business, Institute for Entrepreneurship and Innovation, Dissertation topic: “What drives success in crowdsourcing competitions? An empirical study in the smartphone application market“.

2008-2010

Master of Arts in Business (M.A.), Master’s Program at the University of Applied Sciences majoring in Product and Innovation Management with focus on Renewable Energy and Raw Materials. Master Thesis: “Crowdsourcing the fuzzy front end: an explorative study investigating appropriate business models for varying problem types.”

2001-2005

Master of Business Administration (Mag.rer.soc.oec.), Vienna University of Economics and Business, Majors in Entrepreneurship and Innovation and International Organizational Management, with exchange stays in Thailand, USA, Taiwan and Romania. Diploma Thesis:”Kriteriengeleitete Expertenbewertung versus Zahlungsbereitschaftsmessung in der Evaluierung von Produktideen. Ein empirischer Methodenvergleich.”

Affiliations

Publications

FIDES

Teaching

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