Publications - English Business Communication

Publications & Presentations

Please find below a selection of publications produced and papers given by our faculty. For a comprehensive list of publications and papers, please consult the WU’s Research Data Base FIDES.

Books

2011
Mautner, Gerlinde. 2011. Wissenschaftliches Englisch. Stilsicher Schreiben in Studium und Wissenschaft. Konstanz: UVK Verlagsgesellschaft mbH UTB.
2010
Fischer-Starcke, Bettina. Corpus Linguistics in Literary Analysis: Jane Austen and her Contemporaries. London: Continuum.
Kast-Aigner, Judith. A Corpus-Based Analysis of the Terminology of the European Union's Development Cooperation Policy with the African, Caribbean and Pacific Group of States. Frankfurt am Main: Peter Lang.
Mautner, Gerlinde. Language and the Market Society. Critical Reflections on Discourse and Dominance. London and New York: Routledge.
2009
Alexander, Richard. Framing discourse on the environment. A critical discourse approach. New York and London: Routledge.
2008
Frodl, Barbara. Österreichs Medienbild im ostasiatisch-japanischen Kulturkreis. Ein interkultureller Vergleich anhand von englischsprachigen Tageszeitungen. Saarbrücken: VDM.
Hartl, Gudrun. Linguistic metaphor in biological theory: An analysis of linguistic concepts in molecular genetics. Saarbrücken: VDM.
Wilhelmer, Nadja. Content and Language Integrated Learning (CLIL): Teaching Mathematics in English. Saarbrücken: VDM.
2007
Wolfartsberger, Anita. Das "Mittelstück" im Wiener Werkel. Kleinkunst im Dritten Reich zwischen Anpassung und Widerstand. Saarbrücken: VDM.
2006
Trinder, Ruth. Language Learning with Computers: The Students' Perspective. A Theoretical and Empirical Investigation. Frankfurt a. Main: Peter Lang.

2011

Mautner, Gerlinde. 2011. Wissenschaftliches Englisch. Stilsicher Schreiben in Studium und Wissenschaft. Konstanz: UVK Verlagsgesellschaft mbH UTB.

2010

Fischer-Starcke, Bettina. Corpus Linguistics in Literary Analysis: Jane Austen and her Contemporaries. London: Continuum.

Kast-Aigner, Judith. A Corpus-Based Analysis of the Terminology of the European Union's Development Cooperation Policy with the African, Caribbean and Pacific Group of States. Frankfurt am Main: Peter Lang.

Mautner, Gerlinde. Language and the Market Society. Critical Reflections on Discourse and Dominance. London and New York: Routledge.

2009

Alexander, Richard. Framing discourse on the environment. A critical discourse approach. New York and London: Routledge.

2008

Frodl, Barbara. Österreichs Medienbild im ostasiatisch-japanischen Kulturkreis. Ein interkultureller Vergleich anhand von englischsprachigen Tageszeitungen. Saarbrücken: VDM.

Hartl, Gudrun. Linguistic metaphor in biological theory: An analysis of linguistic concepts in molecular genetics. Saarbrücken: VDM.

Wilhelmer, Nadja. Content and Language Integrated Learning (CLIL): Teaching Mathematics in English. Saarbrücken: VDM.

2007

Wolfartsberger, Anita. Das "Mittelstück" im Wiener Werkel. Kleinkunst im Dritten Reich zwischen Anpassung und Widerstand. Saarbrücken: VDM.

2006

Trinder, Ruth. Language Learning with Computers: The Students' Perspective. A Theoretical and Empirical Investigation. Frankfurt a. Main: Peter Lang.

Journal Papers

2010
Sing, Christine. "Yes, we can" Framing Political Events in terms of Change A corpus-based analysis of the 'change' frame in American Presidential discourse. Belgian Journal of Linguistics 24 139-164.
Sing, Christine. A new perspective on an "old problem": a corpus-based account of the polysemy of the adjective new. Annual Review of Cognitive Linguistics 20-40.
2009
Fischer-Starcke, Bettina. Keywords and frequent phrases of Jane Austen's Pride and Prejudice. A corpus-stylistic approach. International Journal of Corpus Linguistics 14(4): 492-523.
Kast-Aigner, Judith. Terms in context: a corpus-based analysis of the terminology of the European Union's development cooperation policy. Fachsprache - International Journal of LSP (3-4): 139-152.
2008
Lavric, Eva, Obenaus, Wolfgang and Weidacher, Josef. "We have been able to increase our export quota again". False friends and other semantic interlinguistic pitfalls in business English and French. Fachsprache - International Journal of LSP 30(1-2): 2-29.
2007
Mautner, Gerlinde. Mining large corpora for social information: the case of 'elderly'. Language in Society 36(1): 51-72.
Pollach, Irene. What's wrong with online privacy policies?. Communications of the ACM 50(9): 103-108.
2006
Alexander, Richard. Can international business English teaching be culturally neutral in an age of corporate globalization? Fremdsprachen Lehren und Lernen (FluL) 35: 150-165.
Pinterits, Andreas, Treiblmaier, Horst and Pollach, Irene. Environmental Web Sites: An Empirical Investigation of Functionality and Accessibility. International Journal of Technology, Policy and Management 6(1): 103-119.
Pollach, Irene. Privacy Statements as a Means of Uncertainty Reduction in WWW Interactions, Journal of Organizational and End User Computing, formerly: Journal of End User Computing (JEUC) 18(1): 21-46.
2005
Mautner, Gerlinde. The entrepreneurial university. A discursive profile of a higher education buzzword. Critical Discourse Studies 2(2): 1-26.
Mautner, Gerlinde. Time to get wired: Web as corpus in CDA. Discourse & Society 16(6): 809-829.
Pollach, Irene, Treiblmaier, Horst and Floh, Arne. Online Fundraising for Nonprofit Organizations. Transactions on Advanced Research 1(2): 56-62.
Pollach, Irene. Corporate Self-Presentation on the WWW: Strategies for Enhancing Usability, Credibility and Utility. Corporate Communications: An International Journal 10(4): 285-301.
Pollach, Irene. A Typology of Communicative Strategies in Online Privacy Policies: Ethics, Power and Informed Consent. Journal of Business Ethics 62(3): 221-235.
Schlegelmilch, Bodo and Pollach, Irene. The Perils and Opportunities of Communicating Corporate Ethics. Journal of Marketing Management 21(3-4): 267-290.

2010

Sing, Christine. "Yes, we can" Framing Political Events in terms of Change A corpus-based analysis of the 'change' frame in American Presidential discourse. Belgian Journal of Linguistics 24 139-164.

Sing, Christine. A new perspective on an "old problem": a corpus-based account of the polysemy of the adjective new. Annual Review of Cognitive Linguistics 20-40.

2009

Fischer-Starcke, Bettina. Keywords and frequent phrases of Jane Austen's Pride and Prejudice. A corpus-stylistic approach. International Journal of Corpus Linguistics 14(4): 492-523.

Kast-Aigner, Judith. Terms in context: a corpus-based analysis of the terminology of the European Union's development cooperation policy. Fachsprache - International Journal of LSP (3-4): 139-152.

2008

Lavric, Eva, Obenaus, Wolfgang and Weidacher, Josef. "We have been able to increase our export quota again". False friends and other semantic interlinguistic pitfalls in business English and French. Fachsprache - International Journal of LSP 30(1-2): 2-29.

2007

Mautner, Gerlinde. Mining large corpora for social information: the case of 'elderly'. Language in Society 36(1): 51-72.

Pollach, Irene. What's wrong with online privacy policies?. Communications of the ACM 50(9): 103-108.

2006

Alexander, Richard. Can international business English teaching be culturally neutral in an age of corporate globalization? Fremdsprachen Lehren und Lernen (FluL) 35: 150-165.

Pinterits, Andreas, Treiblmaier, Horst and Pollach, Irene. Environmental Web Sites: An Empirical Investigation of Functionality and Accessibility. International Journal of Technology, Policy and Management 6(1): 103-119.

Pollach, Irene. Privacy Statements as a Means of Uncertainty Reduction in WWW Interactions, Journal of Organizational and End User Computing, formerly: Journal of End User Computing (JEUC) 18(1): 21-46.

2005

Mautner, Gerlinde. The entrepreneurial university. A discursive profile of a higher education buzzword. Critical Discourse Studies 2(2): 1-26.

Mautner, Gerlinde. Time to get wired: Web as corpus in CDA. Discourse & Society 16(6): 809-829.

Pollach, Irene, Treiblmaier, Horst and Floh, Arne. Online Fundraising for Nonprofit Organizations. Transactions on Advanced Research 1(2): 56-62.

Pollach, Irene. Corporate Self-Presentation on the WWW: Strategies for Enhancing Usability, Credibility and Utility. Corporate Communications: An International Journal 10(4): 285-301.

Pollach, Irene. A Typology of Communicative Strategies in Online Privacy Policies: Ethics, Power and Informed Consent. Journal of Business Ethics 62(3): 221-235.

Schlegelmilch, Bodo and Pollach, Irene. The Perils and Opportunities of Communicating Corporate Ethics. Journal of Marketing Management 21(3-4): 267-290.

Contributions to Edited Volumes

2011
Fischer-Starcke, Bettina. Forthcoming. Corpus analysis of business Language. The Encyclopedia of Applied Linguistics. In: Hrsg. Michael Stubbs & Dorothea Halbe, Oxford: Wiley-Blackwell.
Mautner, Gerlinde. 2011. Die kritische Masse. Korpuslinguistik und kritische Diskursanalyse [The critical mass: Corpus linguistics and Critical Discourse Analysis]. In: Korpuspragmatik. Thematische Korpora als Basis diskurslinguistischer Analysen, Hrsg. Ekkehard Felder, Marcus Müller & Friedemann Vogel, 83-114. Berlin & New York: De Gruyter.
Mautner, Gerlinde. 2011. 'Adam Smith for Diocesan Missioner': Legitimation in religious discourse. In: Displaying Competence in Organizations. Discourse Perspectives, Hrsg. Pelsmaekers, K., Rollo, C., Van Hout, T. and Heynderickx, P., 180-193. Basingstoke: Palgrave Macmillan.
2010
Mautner, Gerlinde. Language and the market: approaches, actors and agendas. In: Language and the Market, Hrsg. Helen Kelly-Holmes & Gerlinde Mautner, 251-256. Basingstoke: Palgrave Macmillan.
Mautner, Gerlinde. Saving the frog from boiling: Critical discourse analysis and the managerial assault on the lifeworld. In: Diskurs, Politik, Identität. Festschrift für Ruth Wodak, Hrsg. Rudolf de Cillia et al., 167-174. Tübingen: Stauffenburg.
Mautner, Gerlinde. The spread of discourse to other social domains. In: Language and the Market, Hrsg. Helen Kelly-Holmes and Gerlinde Mautner, 215-225. Basingstoke: Palgrave Macmillan.
Sing, Christine. The Ideological Construction of European Identities — A Critical Discourse Analysis of the Linguistic Representation of the Old vs. New Europe Debate. In: Critical Discourse Analysis in Text and Cognition, Hrsg. Christopher J. Hart, 240-260. Amsterdam und Philadelphia: Benjamins.
2009
Mautner, Gerlinde. Checks and balances: how corpus linguistics can contribute to CDA. In: Methods of Critical Discourse Analysis, eds. Wodak, Ruth and Meyer, Michael, 122-143. London, etc.: Sage.
Mautner, Gerlinde. Corpora and critical discourse analysis. In: Contemporary Approaches to Corpus Linguistics, ed. Baker, Paul, 32-46. London: Continuum.
Trinder, Ruth and Ozvalda, Margit. The role of learner autonomy in the exploitation of CALL resources. In: Arntz, Reiner and Kühn, Bärbel (eds.): Autonomes Fremdsprachenlernen in Hochschule und Erwachsenenbildung. AKS-Verlag Bochum.
Trinder, Ruth. 'The potential of blended learning environments in terms of beneficial language learning conditions'. In: Academic and professional English online, eds. González, Isabeo, Foz, Carmen, Luzón, José and Jaime, Mercedes, 35-56. Frankfurt a. Main: Peter Lang.
Wolfartsberger, Anita. Managing Meetings in BELF (Business English as a lingua franca). In: Vijay K. Bhatia, Winnie Cheng, Bertha Du-Babcock and Jane Lung (eds.), 202-216. Language for Professional Communication: Research, Practice & Training.
2008
Alexander, Richard. How the anti-green movement and its friends use language to construct the world. In: Language, Signs and Nature: Ecolinguistic Dimensions of Environmental Discourse. Studies in Honour of Alwin Fill, eds. Martin Döring, Hermine Penz and Wilhelm Trampe, 127-142. Tübingen: Stauffenburg Verlag Brigitte Narr GmbH.
Alexander, Richard. ‘International’ programmes in the German-speaking world and englishization: A critical analysis. In: Robert Wilkinson and Vera Zegers (eds.) Realizing Content and Language Integration in Higher Education. Selected peer-reviewed papers from the ICLHE 2006 Conference. Electronic book, available online.
Alexander, Richard. Is the use of English in science and scholarship a way of interpreting the world or is it contributing to changing the world?. In: English in Academia. Catalyst or Barrier?, ed. Claus Gnutzmann, 45-57. Tübingen: Gunter Narr.
Mautner, Gerlinde. Analysing newspapers, magazines and other print media. In: Qualitative Discourse Analysis in the Social Sciences, eds. Wodak, Ruth and Krzyzanowski, Michal, 30-53. Basingstoke: Palgrave Macmillan.
Mautner, Gerlinde. Language and Communication Design in the Marketplace. In: Communication in the Public Sphere. Handbook of Applied Linguistics vol. 4, eds. Wodak, Ruth and Koller, Veronika, 131-154. Berlin and New York: Mouton de Gruyter.
Pollach, Irene. Privacy statements as a means of uncertainty reduction in WWW interactions, End User Computing Challenges and Technologies. Emerging Tools and Applications. Ed. S. Clarke, 188-208 (Reprint). Hershey: Information Science References.
Starcke, Bettina. "I don't know differences" in patterns of collocation and semantic prosody in phrases of different lengths. In: Language, People and Numbers. Corpus Linguistics and Society, eds. Andrea Gerbig and Oliver Mason, 199-216. Amsterdam: Rodopi.
Trinder, Ruth. The potential of blended learning environments in terms of beneficial language learning conditions. In: González, Isabeo, Foz, Carmen, Luzón, José and Jaime, Mercedes (eds.): Teaching academic and professional English online, 35-56. Bern: Peter Lang.
2007
Alexander, Richard. Can Can-Dos do anything to improve tertiary level ESP curricula? In: Mark Krzanowski (ed.) Current Developments in English for Academic, Specific and Occupational Purposes, 116-132. Canterbury: IATEFL, (ESPSIG).
Alexander, Richard. How ‘intercultural’ can a lingua franca really be? Some remarks on ‘international business English’. In: Sprache und Diskurs in Wirtschaft und Gesellschaft: Interkulturelle Perspektiven, eds. Doleschal, Ursula, Tilman Reuther and Edgar Hofmann, 9-21. Bern et al.: Peter Lang.
Alexander, Richard. Mortgage repayments is more than a phrase: the cultural content of Business English phraseology. In: New Directions in LSP Teaching. (= Linguistic Insights), eds. Jan Engberg, Marianne Grove Ditlevsen, Peter Kastberg and Martin Stegu , 207-229. Bern et al.: Peter Lang Europäischer Verlag der Wissenschaften.
Alexander, Richard. Parallels and paradoxes in the englishized construction of contemporary globalizing environmental discourse. In: Sustaining Language. Essays in Applied Ecolinguistics, eds. Fill, Alwin and Penz, Hermine, 29-45. Wien & Berlin: LIT Verlag.
Mautner, Gerlinde and Kienpointner, Manfred. Der freie Hochschulzugang. Diskursanalytische Untersuchungen zu einem Schlüsselwort der Bildungspolitik zwischen den 70er Jahren und der Gegenwart. In: Badelt, Christoph, Wegscheider, Wolfhard and Wulz, Heribert (eds.): Hochschulzugang in Österreich, 135-192. Graz: Grazer Universitätsverlag.
Mautner, Gerlinde. Linguistics and management: An unconsummated relationship. In: Doleschal, Ursula, Tilman Reuther and Edgar Hofmann (eds.): Sprache und Diskurs in Wirtschaft und Gesellschaft. Interkulturelle Perspektiven, 171-182. Frankfurt a.M.: Peter Lang.
Mautner, Gerlinde. Markets, "Mission", Management: Spannungsfelder und Perspektiven in der NPO-Kommunikation. In: Badelt, Christoph, Meyer, Michael and Simsa, Ruth (eds): Handbuch der Nonprofit-Organisation, 4th ed., 569-619. Stuttgart: Schäffer Poeschel.
Pollach, Irene. Electronic word of mouth: A genre analysis of product reviews on consumer opinion websites, Viral Marketing: Concepts and Cases. Eds. N. Taher, S. Gopalan. Hyderabad: Icfai University Press. (Reprint)
Pollach, Irene. Improving the quality of online consumer communities, Managing Worldwide Operations and Communications with Information Technology. Ed. M. Khosrow-Pour, 916-919. Hershey: Idea Publishing.
2006
Alexander, Richard. Environmental Issues, Third World Agriculture and Multinationals: Who Pays the Price?. In: Ecosemiotics. Umwelt- und Entwicklungskommunikation, ed. Hess-Lüttich, Ernest, 231-258. Basel/Tübingen: Francke.
Alexander, Richard. Wording the world: The 2000 BBC Reith Lectures as an index of ecological progress or regression. In: Ecosemiotics. Umwelt- und Entwicklungskommunikation, ed. Hess-Lüttich, Ernest, 105-123. Basel/Tübingen: Francke.
Trinder, Ruth. 'Integration of e-learning into a tertiary educational context' Springer Verlag (Series: Educational Linguistics). In: Information Technology in Languages for Specific Purposes: Issues and Prospects. Volume 7, eds. Arnó, Elisabet, Rueda, Carmen und Soler, Antonia, 191-210. New York: Springer Verlag (Series: Educational Linguistics).
2005
Mautner, Gerlinde. For-Profit Discourse in the Nonprofit and Public Sectors. In: Erreygers, Guido and Jacobs, Geert (eds.): Language, Communication and the Economy, 46-121.Amsterdam: John Benjamins.
Ozvalda, Margit. Worlds apart: Schools in postcolonial Indian Fiction. In: Reichl, Susanne and Stein, Mark (eds.): Cheeky Fictions. Laughter and the Postcolonial. Amsterdam, New York: Rodopi, 193-206.
Pollach, Irene. Trust me, I'm an expert: The transmission of social cues in consumer interactions on the WWW. In: Eid, Mahmoud (ed.): Cybercultures. Oxford: Inter-Disciplinary Press.
Pollach, Irene, Treiblmaier, Horst. Customer Retention Strategies on Corporate Web Sites: An Empirical Study. In: Khosrow-Pour, Mehdi (ed.): Managing Modern Organizations with Information Technology, 332-335.
Pollach, Irene. Trust, Quality and Motivation in Consumer-to-Consumer Interactions on the World Wide Web. In: Khosrow-Pour, Mehdi (ed.): Managing Modern Organizations with Information Technology, 425-428.

2011

Fischer-Starcke, Bettina. Forthcoming. Corpus analysis of business Language. The Encyclopedia of Applied Linguistics. In: Hrsg. Michael Stubbs & Dorothea Halbe, Oxford: Wiley-Blackwell.

Mautner, Gerlinde. 2011. Die kritische Masse. Korpuslinguistik und kritische Diskursanalyse [The critical mass: Corpus linguistics and Critical Discourse Analysis]. In: Korpuspragmatik. Thematische Korpora als Basis diskurslinguistischer Analysen, Hrsg. Ekkehard Felder, Marcus Müller & Friedemann Vogel, 83-114. Berlin & New York: De Gruyter.

Mautner, Gerlinde. 2011. 'Adam Smith for Diocesan Missioner': Legitimation in religious discourse. In: Displaying Competence in Organizations. Discourse Perspectives, Hrsg. Pelsmaekers, K., Rollo, C., Van Hout, T. and Heynderickx, P., 180-193. Basingstoke: Palgrave Macmillan.

2010

Mautner, Gerlinde. Language and the market: approaches, actors and agendas. In: Language and the Market, Hrsg. Helen Kelly-Holmes & Gerlinde Mautner, 251-256. Basingstoke: Palgrave Macmillan.

Mautner, Gerlinde. Saving the frog from boiling: Critical discourse analysis and the managerial assault on the lifeworld. In: Diskurs, Politik, Identität. Festschrift für Ruth Wodak, Hrsg. Rudolf de Cillia et al., 167-174. Tübingen: Stauffenburg.

Mautner, Gerlinde. The spread of discourse to other social domains. In: Language and the Market, Hrsg. Helen Kelly-Holmes and Gerlinde Mautner, 215-225. Basingstoke: Palgrave Macmillan.

Sing, Christine. The Ideological Construction of European Identities — A Critical Discourse Analysis of the Linguistic Representation of the Old vs. New Europe Debate. In: Critical Discourse Analysis in Text and Cognition, Hrsg. Christopher J. Hart, 240-260. Amsterdam und Philadelphia: Benjamins.

2009

Mautner, Gerlinde. Checks and balances: how corpus linguistics can contribute to CDA. In: Methods of Critical Discourse Analysis, eds. Wodak, Ruth and Meyer, Michael, 122-143. London, etc.: Sage.

Mautner, Gerlinde. Corpora and critical discourse analysis. In: Contemporary Approaches to Corpus Linguistics, ed. Baker, Paul, 32-46. London: Continuum.

Trinder, Ruth and Ozvalda, Margit. The role of learner autonomy in the exploitation of CALL resources. In: Arntz, Reiner and Kühn, Bärbel (eds.): Autonomes Fremdsprachenlernen in Hochschule und Erwachsenenbildung. AKS-Verlag Bochum.

Trinder, Ruth. 'The potential of blended learning environments in terms of beneficial language learning conditions'. In: Academic and professional English online, eds. González, Isabeo, Foz, Carmen, Luzón, José and Jaime, Mercedes, 35-56. Frankfurt a. Main: Peter Lang.

Wolfartsberger, Anita. Managing Meetings in BELF (Business English as a lingua franca). In: Vijay K. Bhatia, Winnie Cheng, Bertha Du-Babcock and Jane Lung (eds.), 202-216. Language for Professional Communication: Research, Practice & Training.

2008

Alexander, Richard. How the anti-green movement and its friends use language to construct the world. In: Language, Signs and Nature: Ecolinguistic Dimensions of Environmental Discourse. Studies in Honour of Alwin Fill, eds. Martin Döring, Hermine Penz and Wilhelm Trampe, 127-142. Tübingen: Stauffenburg Verlag Brigitte Narr GmbH.

Alexander, Richard. ‘International’ programmes in the German-speaking world and englishization: A critical analysis. In: Robert Wilkinson and Vera Zegers (eds.) Realizing Content and Language Integration in Higher Education. Selected peer-reviewed papers from the ICLHE 2006 Conference. Electronic book, available online.

Alexander, Richard. Is the use of English in science and scholarship a way of interpreting the world or is it contributing to changing the world?. In: English in Academia. Catalyst or Barrier?, ed. Claus Gnutzmann, 45-57. Tübingen: Gunter Narr.

Mautner, Gerlinde. Analysing newspapers, magazines and other print media. In: Qualitative Discourse Analysis in the Social Sciences, eds. Wodak, Ruth and Krzyzanowski, Michal, 30-53. Basingstoke: Palgrave Macmillan.

Mautner, Gerlinde. Language and Communication Design in the Marketplace. In: Communication in the Public Sphere. Handbook of Applied Linguistics vol. 4, eds. Wodak, Ruth and Koller, Veronika, 131-154. Berlin and New York: Mouton de Gruyter.

Pollach, Irene. Privacy statements as a means of uncertainty reduction in WWW interactions, End User Computing Challenges and Technologies. Emerging Tools and Applications. Ed. S. Clarke, 188-208 (Reprint). Hershey: Information Science References.

Starcke, Bettina. "I don't know differences" in patterns of collocation and semantic prosody in phrases of different lengths. In: Language, People and Numbers. Corpus Linguistics and Society, eds. Andrea Gerbig and Oliver Mason, 199-216. Amsterdam: Rodopi.

Trinder, Ruth. The potential of blended learning environments in terms of beneficial language learning conditions. In: González, Isabeo, Foz, Carmen, Luzón, José and Jaime, Mercedes (eds.): Teaching academic and professional English online, 35-56. Bern: Peter Lang.

2007

Alexander, Richard. Can Can-Dos do anything to improve tertiary level ESP curricula? In: Mark Krzanowski (ed.) Current Developments in English for Academic, Specific and Occupational Purposes, 116-132. Canterbury: IATEFL, (ESPSIG).

Alexander, Richard. How ‘intercultural’ can a lingua franca really be? Some remarks on ‘international business English’. In: Sprache und Diskurs in Wirtschaft und Gesellschaft: Interkulturelle Perspektiven, eds. Doleschal, Ursula, Tilman Reuther and Edgar Hofmann, 9-21. Bern et al.: Peter Lang.

Alexander, Richard. Mortgage repayments is more than a phrase: the cultural content of Business English phraseology. In: New Directions in LSP Teaching. (= Linguistic Insights), eds. Jan Engberg, Marianne Grove Ditlevsen, Peter Kastberg and Martin Stegu , 207-229. Bern et al.: Peter Lang Europäischer Verlag der Wissenschaften.

Alexander, Richard. Parallels and paradoxes in the englishized construction of contemporary globalizing environmental discourse. In: Sustaining Language. Essays in Applied Ecolinguistics, eds. Fill, Alwin and Penz, Hermine, 29-45. Wien & Berlin: LIT Verlag.

Mautner, Gerlinde and Kienpointner, Manfred. Der freie Hochschulzugang. Diskursanalytische Untersuchungen zu einem Schlüsselwort der Bildungspolitik zwischen den 70er Jahren und der Gegenwart. In: Badelt, Christoph, Wegscheider, Wolfhard and Wulz, Heribert (eds.): Hochschulzugang in Österreich, 135-192. Graz: Grazer Universitätsverlag.

Mautner, Gerlinde. Linguistics and management: An unconsummated relationship. In: Doleschal, Ursula, Tilman Reuther and Edgar Hofmann (eds.): Sprache und Diskurs in Wirtschaft und Gesellschaft. Interkulturelle Perspektiven, 171-182. Frankfurt a.M.: Peter Lang.

Mautner, Gerlinde. Markets, "Mission", Management: Spannungsfelder und Perspektiven in der NPO-Kommunikation. In: Badelt, Christoph, Meyer, Michael and Simsa, Ruth (eds): Handbuch der Nonprofit-Organisation, 4th ed., 569-619. Stuttgart: Schäffer Poeschel.

Pollach, Irene. Electronic word of mouth: A genre analysis of product reviews on consumer opinion websites, Viral Marketing: Concepts and Cases. Eds. N. Taher, S. Gopalan. Hyderabad: Icfai University Press. (Reprint)

Pollach, Irene. Improving the quality of online consumer communities, Managing Worldwide Operations and Communications with Information Technology. Ed. M. Khosrow-Pour, 916-919. Hershey: Idea Publishing.

2006

Alexander, Richard. Environmental Issues, Third World Agriculture and Multinationals: Who Pays the Price?. In: Ecosemiotics. Umwelt- und Entwicklungskommunikation, ed. Hess-Lüttich, Ernest, 231-258. Basel/Tübingen: Francke.

Alexander, Richard. Wording the world: The 2000 BBC Reith Lectures as an index of ecological progress or regression. In: Ecosemiotics. Umwelt- und Entwicklungskommunikation, ed. Hess-Lüttich, Ernest, 105-123. Basel/Tübingen: Francke.

Trinder, Ruth. 'Integration of e-learning into a tertiary educational context' Springer Verlag (Series: Educational Linguistics). In: Information Technology in Languages for Specific Purposes: Issues and Prospects. Volume 7, eds. Arnó, Elisabet, Rueda, Carmen und Soler, Antonia, 191-210. New York: Springer Verlag (Series: Educational Linguistics).

2005

Mautner, Gerlinde. For-Profit Discourse in the Nonprofit and Public Sectors. In: Erreygers, Guido and Jacobs, Geert (eds.): Language, Communication and the Economy, 46-121.Amsterdam: John Benjamins.

Ozvalda, Margit. Worlds apart: Schools in postcolonial Indian Fiction. In: Reichl, Susanne and Stein, Mark (eds.): Cheeky Fictions. Laughter and the Postcolonial. Amsterdam, New York: Rodopi, 193-206.

Pollach, Irene. Trust me, I'm an expert: The transmission of social cues in consumer interactions on the WWW. In: Eid, Mahmoud (ed.): Cybercultures. Oxford: Inter-Disciplinary Press.

Pollach, Irene, Treiblmaier, Horst. Customer Retention Strategies on Corporate Web Sites: An Empirical Study. In: Khosrow-Pour, Mehdi (ed.): Managing Modern Organizations with Information Technology, 332-335.

Pollach, Irene. Trust, Quality and Motivation in Consumer-to-Consumer Interactions on the World Wide Web. In: Khosrow-Pour, Mehdi (ed.): Managing Modern Organizations with Information Technology, 425-428.

Proceedings

2011
Trinder, Ruth, Herles, Martin. 2011. Students' and teachers' notions of effective (business) English teaching: global and local influences. In Applied Linguistics, Global and Local. Proceedings of the 43 Annual Meeting of the British Association for Applied Linguistics, Hrsg. McColl Millar, Robert and Mercedes Durham, 351-361. London: Scitsiugnil Press.
Haidinger, Elisabeth. 2011. 'The use, relevance and visibility of Welsh vis-à-vis English in the private sector'. In Proceedings of the 43rd Annual Meeting of the British Association for Applied Linguistics, 9-11 September 2010, University of Aberdeen, Hrsg. Robert McColl Millar & Mercedes Durham, 127-137. Aberdeen.
2010
Carraro, Katia, Fischer, Fiorenza, Göke, Regina, Hackl, Michaela, Trinder, Ruth, Wochele, Holger. New Technologies in FLSP - Different ways towards student-centered teaching and learning at WU Vienna. In New Technologies - Old Teaching Methods? (Proceedings of the 6th Austrian UAS Language Instructors' Conference (7-8 May 2010)., Hrsg. Fachhochschule Technikum Wien., 3-16. Vienna.
2009
Alexander, Richard. Does englishization (aka ‘internationalization’) spell the end of European linguistic diversity in research and teaching at universities?. In: The LED 2007 Conference Proceedings CD, eds. LED (Language, Education and Diversity), 3-16. University of Waikato, Hamilton, New Zealand: Paardekooper and Associates (Conference Organiser).
Kast-Aigner, Judith. The terminology of the European Union's development cooperation policy - gathering terminological information by means of corpora. In Online Proceedings of the Fifth Corpus Linguistics Conference, Hrsg. University of Liverpool (Corpus Linguistics 2009), Liverpool: n.p.
Rankin, Tom. Verb Second in Advanced L2 English: A Learner Corpus Study. In: Proceedings of the 10th Generative Approaches to Second Language Acquisition Conference (GASLA 2009), 46-59, eds. Melissa Bowles, Tania Ionin, Silvina Montrul and Annie Tremblay.
2008
Fischer-Starcke, Bettina. Using corpora at secondary schools: teaching literature and linguistic knowledge. TALC8 Lisbon. Proceedings of the 8th Teaching and Language Corpora Conference 3-6 July 2008. Lisbon: ISLA. 281-287.
2007
Pollach, Irene. Mining Consumer Opinions on the Web: Organizational Learning from Online Consumer-to-Consumer Interactions. In: Proceedings of the 3rd International Conference on Web Information Systems and Technologies, eds. V. Pedrosa, 129-134. Sétubal: INSTICC.
Treiblmaier, Horst and Pollach, Irene. (2007). The influence of users' privacy concerns on their attitudes toward personalization, Proceedings of the 2007 International Conference on Information Systems. http://ais.bepress.com/icis2007/141.
2006
Pollach, Irene and Treiblmaier, Horst. A Framework for Measuring People's Intention to Donate Online. In: Pacific Asia Conference on Information Systems, eds. PACIS, 808-819. Kuala Lumpur, Malaysia.
Pollach, Irene. CEO Portrayal on Corporate Websites: Evidence from the US, Asia and Europe. In: Proceedings of the 11th Conference on Corporate and Marketing Communications, eds. K. Podnar, Z. Jancic, 155-161. Ljubljana.
Pollach, Irene, Pinterits, Andreas and Treiblmaier, Horst. Environmental Web sites: An empirical investigation of functionality and accessibility, Proceedings of the 39th Hawaii International Conference on System Sciences. Los Alamitos: IEEE Computer Society Press.
Pollach, Irene. Electronic word of mouth: A genre analysis of product reviews on consumer opinion Web sites, Proceedings of the 39th Hawaii International Conference on System Sciences. Los Alamitos: IEEE Computer Society Press.
2005
Alexander, Richard. Can Can-Dos do anything to improve tertiary level ESP curricula?. In: IATEFL 2005. Cardiff Conference Selections, eds. Beaven, Briony, 143-145. Canterbury.
Alexander, Richard. A candid assessment of can do statements and LSP syllabuses . In: Proceedings LSP 2003 'Communication, Culture, Knowledge', eds. University of Surrey, Guildford, UK. Website LSP 2003 at University of Surrey, Guildford, UK.
Pollach, Irene and Scharl, Arno. Solid Waste Management -- Corporate and Third Party Online Reporting. 19th International Conference on Informatics for Environmental Protection (enviroinfo 2005), 697-702.

2011

Trinder, Ruth, Herles, Martin. 2011. Students' and teachers' notions of effective (business) English teaching: global and local influences. In Applied Linguistics, Global and Local. Proceedings of the 43 Annual Meeting of the British Association for Applied Linguistics, Hrsg. McColl Millar, Robert and Mercedes Durham, 351-361. London: Scitsiugnil Press.

Haidinger, Elisabeth. 2011. 'The use, relevance and visibility of Welsh vis-à-vis English in the private sector'. In Proceedings of the 43rd Annual Meeting of the British Association for Applied Linguistics, 9-11 September 2010, University of Aberdeen, Hrsg. Robert McColl Millar & Mercedes Durham, 127-137. Aberdeen.

2010

Carraro, Katia, Fischer, Fiorenza, Göke, Regina, Hackl, Michaela, Trinder, Ruth, Wochele, Holger. New Technologies in FLSP - Different ways towards student-centered teaching and learning at WU Vienna. In New Technologies - Old Teaching Methods? (Proceedings of the 6th Austrian UAS Language Instructors' Conference (7-8 May 2010)., Hrsg. Fachhochschule Technikum Wien., 3-16. Vienna.

2009

Alexander, Richard. Does englishization (aka ‘internationalization’) spell the end of European linguistic diversity in research and teaching at universities?. In: The LED 2007 Conference Proceedings CD, eds. LED (Language, Education and Diversity), 3-16. University of Waikato, Hamilton, New Zealand: Paardekooper and Associates (Conference Organiser).

Kast-Aigner, Judith. The terminology of the European Union's development cooperation policy - gathering terminological information by means of corpora. In Online Proceedings of the Fifth Corpus Linguistics Conference, Hrsg. University of Liverpool (Corpus Linguistics 2009), Liverpool: n.p.

Rankin, Tom. Verb Second in Advanced L2 English: A Learner Corpus Study. In: Proceedings of the 10th Generative Approaches to Second Language Acquisition Conference (GASLA 2009), 46-59, eds. Melissa Bowles, Tania Ionin, Silvina Montrul and Annie Tremblay.

2008

Fischer-Starcke, Bettina. Using corpora at secondary schools: teaching literature and linguistic knowledge. TALC8 Lisbon. Proceedings of the 8th Teaching and Language Corpora Conference 3-6 July 2008. Lisbon: ISLA. 281-287.

2007

Pollach, Irene. Mining Consumer Opinions on the Web: Organizational Learning from Online Consumer-to-Consumer Interactions. In: Proceedings of the 3rd International Conference on Web Information Systems and Technologies, eds. V. Pedrosa, 129-134. Sétubal: INSTICC.

Treiblmaier, Horst and Pollach, Irene. (2007). The influence of users' privacy concerns on their attitudes toward personalization, Proceedings of the 2007 International Conference on Information Systems. http://ais.bepress.com/icis2007/141.

2006

Pollach, Irene and Treiblmaier, Horst. A Framework for Measuring People's Intention to Donate Online. In: Pacific Asia Conference on Information Systems, eds. PACIS, 808-819. Kuala Lumpur, Malaysia.

Pollach, Irene. CEO Portrayal on Corporate Websites: Evidence from the US, Asia and Europe. In: Proceedings of the 11th Conference on Corporate and Marketing Communications, eds. K. Podnar, Z. Jancic, 155-161. Ljubljana.

Pollach, Irene, Pinterits, Andreas and Treiblmaier, Horst. Environmental Web sites: An empirical investigation of functionality and accessibility, Proceedings of the 39th Hawaii International Conference on System Sciences. Los Alamitos: IEEE Computer Society Press.

Pollach, Irene. Electronic word of mouth: A genre analysis of product reviews on consumer opinion Web sites, Proceedings of the 39th Hawaii International Conference on System Sciences. Los Alamitos: IEEE Computer Society Press.

2005

Alexander, Richard. Can Can-Dos do anything to improve tertiary level ESP curricula?. In: IATEFL 2005. Cardiff Conference Selections, eds. Beaven, Briony, 143-145. Canterbury.

Alexander, Richard. A candid assessment of can do statements and LSP syllabuses . In: Proceedings LSP 2003 'Communication, Culture, Knowledge', eds. University of Surrey, Guildford, UK. Website LSP 2003 at University of Surrey, Guildford, UK.

Pollach, Irene and Scharl, Arno. Solid Waste Management -- Corporate and Third Party Online Reporting. 19th International Conference on Informatics for Environmental Protection (enviroinfo 2005), 697-702.

Electronic Journal Papers

2010
Gefaell, Christine, Unterberger, Barbara. CLIL programme evaluation: Deriving implementation guidelines from stakeholder perspectives. VIEWS 19 (3): 29-35. http://anglistik.univie.ac.at/fileadmin/user_upload/dep_anglist/weitere_Uploads/Views/views1903CLILspecial.pdf.
Wilhelmer, Nadja. Content and language integrated learning (CLIL) in the mathematical setting. VIEWS 19 (3): 97-10. http://anglistik.univie.ac.at/fileadmin/user_upload/dep_anglist/weitere_Uploads/Views/views1903CLILspecial.pdf.
2009
Wilhelmer, Nadja. Content and Language Integrated Learning: the Use of English in the Mathematical Classroom. VIEWS 18(3): 231-233. VIEWS 18(3): http://anglistik.univie.ac.at/fileadmin/user_upload/dep_anglist/weitere_Uploads/Views/Views_18_3_2009_special_issue.pdf.
Fischer-Starcke, Bettina. Literature and Linguistics in Foreign Language Teaching. VIEWS 18(3): 37-40. http://anglistik.univie.ac.at/fileadmin/user_upload/dep_anglist/weitere_Uploads/Views/Views_18_3_2009_special_issue.pdf.
2008
Alexander, Richard. ‘International’ programmes in the German-speaking world and englishization: A critical analysis. In: Realizing Content and Language Integration in Higher Education. Selected peer-reviewed papers from the ICLHE 2006 Conference, eds. Robert Wilkinson and Vera Zegers, 77-95. Electronic book, available online: <http://arno.unimaas.nl/show.cgi?fid=12521>.

2010

Gefaell, Christine, Unterberger, Barbara. CLIL programme evaluation: Deriving implementation guidelines from stakeholder perspectives. VIEWS 19 (3): 29-35. http://anglistik.univie.ac.at/fileadmin/user_upload/dep_anglist/weitere_Uploads/Views/views1903CLILspecial.pdf.

Wilhelmer, Nadja. Content and language integrated learning (CLIL) in the mathematical setting. VIEWS 19 (3): 97-10. http://anglistik.univie.ac.at/fileadmin/user_upload/dep_anglist/weitere_Uploads/Views/views1903CLILspecial.pdf.

2009

Wilhelmer, Nadja. Content and Language Integrated Learning: the Use of English in the Mathematical Classroom. VIEWS 18(3): 231-233. VIEWS 18(3): http://anglistik.univie.ac.at/fileadmin/user_upload/dep_anglist/weitere_Uploads/Views/Views_18_3_2009_special_issue.pdf.

Fischer-Starcke, Bettina. Literature and Linguistics in Foreign Language Teaching. VIEWS 18(3): 37-40. http://anglistik.univie.ac.at/fileadmin/user_upload/dep_anglist/weitere_Uploads/Views/Views_18_3_2009_special_issue.pdf.

2008

Alexander, Richard. ‘International’ programmes in the German-speaking world and englishization: A critical analysis. In: Realizing Content and Language Integration in Higher Education. Selected peer-reviewed papers from the ICLHE 2006 Conference, eds. Robert Wilkinson and Vera Zegers, 77-95. Electronic book, available online: <http://arno.unimaas.nl/show.cgi?fid=12521>.

Conference Presentations

2011
Clayson-Knollmayr, Beate. Doing business in a globalized world: rhetorical choices in English as a lingua franca business discourse. The 16th World Congress of Applied Linguistics, Beijing, China, 23.08.-28.08..
Clayson-Knollmayr, Beate. English as a lingua franca business writing: a rhetorical approach. The Fourth International Conference of English as a Lingua Franca, Hong Kong, China, 26.05.-28.05
Delin, Judy, Mautner, Gerlinde. The reflexive practicioner: A critical perspective on language consultancy for business. Applied Linguistics and Professional Practice (ALAPP), Health Communication Research Centre, in association with Centre for Language and Communication Research, Cardiff University, Cardiff, Großbritannien, 23-24 June 2011.
Haidinger, Elisabeth. From policy to practice: the use of Welsh in private sector businesses in Wales. Language, Ideology and Power (LIP) Research Group, Lancaster University, Lancaster, Großbritannien, 28 February 2011.
Haidinger, Elisabeth. 'The use of Welsh in the private sector: de iure vs. de facto bilingual scenarios'. Mercator Research Network Conference on Linguistic Legislation, Barcelona, Spanien, 30. September – 1. Oktober 2011.
Mautner, Gerlinde. Applied Linguistics and the Management Community: A Tale of Non-Impact. British Association of Applied Linguistics (BAAL), Bristol, Großbritannien, 1 – 3 Sept. 2011.
Trinder, Ruth, Herles, Martin. 'Teachers' vs. student language learning beliefs'. European Association for Research on Learning and Instruction, Exeter, Großbritannien, 30.8.-2.9. 2011.
Trinder, Ruth. 'The instructor should force us to speak': Teacher reliance vs. learner independence in a university setting.. Cutting Edges Conference, Canterbury, Großbritannien, 31.6.-2.7.2011.
Unterberger, Barbara. English-medium degree programmes at Austrian business faculties. AILA 2011: The 16th World Congress of Applied Linguistics, Peking, China, 23. - 28.8.2011.
Unterberger, Barbara. The different varieties of English-medium teaching in higher education. CLIL Research Network Symposium at the AILA 2011: The 16th World Congress of Applied Linguistics, Peking, China, 23. - 28.8.2011.
2010
Alexander, Richard. Framing Discourse on the Environment. A Critical Discourse Approach. 20. Jahrestagung der Deutschen Gesellschaft für Humanökologie, Sommerhausen am Main, Deutschland, 6.-8.5.2010.
Clayson-Knollmayr, Beate. "Drop me an e-mail when draft is ready." Register and style in ELF business e-mails. Third International Conference of English as a Lingua Franca, Wien, Österreich, 22.05.-25.05.
Haidinger, Elisabeth. "Minority language use in the private sector: the case of Welsh". Multilingual Individuals and Multilingual Societies Conference, University of Hamburg, Hamburg, Deutschland, 6. - 8. Oktober 2010.
Haidinger, Elisabeth. Bilingualism and Multilingualism in a minority language context: the case of Welsh in economic life. 3rd Bloomsbury Student Conference in Applied Linguistics, Birbeck College, University of London, London, Großbritannien, 05.06.2010.
Herles, Martin, Trinder, Ruth. Students' and teachers' notions of effective (Business) English teaching: global and local influences. 43rd BAAL Annual Conference, Aberdeen, Großbritannien, 9 - 11 September 2010.
Herles, Martin. Focused Teaching of Academic Writing for Business Studies and Research. 44th IATEFL International Conference, Harrogate, Großbritannien, 7 - 11 April, 2010.
Kast-Aigner, Judith. Legal terminology in multilateral treaties: The case of the European Union and its development cooperation agreements. Legal Terminology: Research and Practice LawTerm 2010, Łódź, Polen, 28 May 2010.
Mautner, Gerlinde. Critical Discourse Analysis & Corpus Linguistics. Text-mining in the Digital Humanities: The Interface between Conceptual History, Critical Discourse Analysis and Corpus Linguistics, Lancaster University, Lancaster, Großbritannien, 13.-14.5.2010.
Mautner, Gerlinde. Language, Law and Social Dynamics: The Case of Public Signage. Sociolinguistics Symposium 18, University of Southampton, Southampton, Großbritannien, 1.-4.9.2010.
Mautner, Gerlinde. Sign of the Times: How Language, Law and Social Dynamics Interact in Public Signage. Research Seminar, Leicester School of Management, University of Leicester, Leicester, Großbritannien, 6 October 2010.
Sing, Christine. Contexts, conflicts, and consequences: Critical perspectives on language education policies in an ESP learning environment. Who needs languages? Micro and macro perspectives into language education policies, Jyväskylä, Finnland, 07.06.-10.06..
Sing, Christine. Deconstructing learner identities in the ESP context. A critical discourse analysis of the language ideologies of international business students. The third international conference of CADAAD (Critical Approaches to Discourse Analysis Across Disciplines), Łódź, Polen, 13.09.-15.09.
Sing, Christine. ELF in the language classroom. The implications of a pluricentric approach to English for designing sustainable pedagogical models in language education. The Third International Conference of English as a Lingua Franca (ELF3), Wien, Österreich, 22.05 - 25.05.
Sing, Christine. Global English in the European classroom? The problems and prospects of English language pedagogy in localized educational settings. The 43rd Annual Meeting of the British Association for Applied Linguistics (BAAL) Applied Linguistics: Global and Local, Aberdeen, Großbritannien, 09.09.-11.09.
Sing, Christine. The construal of polysemous adjectives: Corpus-based evidence from sentence schemas and constructions. • The 3rd UK Cognitive Linguistics Conference, University of Hertfordshire, Hertfordshire, Großbritannien, 06.07-08.07.
Trinder, Ruth. Context, identity and diversity: the multilingual and multicultural learning communities of business students; co-author Christine Sing. CLIE 2 (Linguistic and Intercultural Context), Herceg Novi, Serbien und Montenegro, 10.-12.6.2010.
Trinder, Ruth. Students' beliefs about language learning in an ESP context. 44th IATEFL Conference, Harrogate, Großbritannien, 7.-11.4.2010.
Göke, Regina, Carraro, Katia, Fischer, Fiorenza, Hackl, Michaela, Trinder, Ruth, Wochele, Holger. 2010. New Technologies in FLSP - Different ways towards student-centered teaching and learning at WU Vienna. Austrian UAS Language Instructors’ Conference, Wien, Österreich, 7. - 8.5..
Unterberger, Barbara, Wilhelmer, Nadja. Best Practice Guidelines for CLIL Business Classes at Austrian Universities. CLIL 2010: In Pursuit of Excellence, Eichstätt, Deutschland, 30.9.–2.10.2010.
Unterberger, Barbara, Wilhelmer, Nadja. Establishing Best Practice Guidelines for CLIL Business Courses at Austrian Universities. International Conference on Languages in Business Education, Brussels, Belgien, 24. – 26. 6. 2010.
Unterberger, Barbara, Wilhelmer, Nadja. Macro & Micro Perspectives on Tertiary CLIL Business Courses at Austrian Universities. Who needs languages? Micro and macro perspectives into language education policies, Jyväskylä, Finnland, 7. – 10. 6. 2010.
2009
Alexander, Richard. Content Matters in ESP. 43th IATEFL Conference, Cardiff, Wales, Großbritannien, 31/3/2009-4/4/2009.
Alexander, Richard. On the effects of global languages of science on local practices of ‘doing science’. 42nd Annual Meeting of the Societas Linguistica Europaea (SLE) ‘Global Languages, Local Languages’, Faculdade de Letras, Universidade de Lisboa, Lissabon, Portugal, 9-13 September 2009.
Alexander, Richard. ‘If money isn’t loosened up, this sucker could go down.’ How people in high places talk about financial crises. 17th European Symposium LSP 2009, Aarhus School of Economics, University of Aarhus, Aarhus, Dänemark, 17/8/2009-21/8/2009.
Clayson-Knollmayr, Beate. English as a Lingua Franca in International Corporate E-mail Communication. 15th International Conference of the International Organization for World Englishes, Cebu, Philippinen, 22.-24.10.2009.
Fischer-Starcke, Bettina. Lexical and phraseological distinctions between business English and general English and their implications for teaching business English. CLAVIER 09 – Corpus Linguistics and Language Variation, Modena, Italien, 5.-7.11.2009.
Fischer-Starcke, Bettina. Literary texts as resources for language learning. 54th Annual Conference of the International Linguistic Association, New York, Vereinigte Staaten/USA, 4. April 2009.
Fischer-Starcke, Bettina. Literature and Linguistics in Foreign Language Teaching. Bridging the Gap between Theory and Practice (Fachdidaktisches Zentrum Unterrichtsfach Englisch), Wien, Österreich, 26. Feb. 2009.
Fischer-Starcke, Bettina. The phraseology of Jane Austen’s Pride and Prejudice. Colloquium Corpus Linguistics and Literature. Corpus Linguistics 2009, Liverpool, Großbritannien, 20 July 2009.
Fischer-Starcke, Bettina. Units of Meaning in Language = Units of Teaching in ESP classes? The Case of Business English. Corpus Linguistics 2009, Liverpool, Großbritannien, 21 July 2009.
Herles, Martin. Common Problems of German Native Postgraduates in Writing Academic English. BALEAP 2009 Biennial Conference, University of Reading, Reading, Großbritannien, 5 – 7 April 2009.
Herles, Martin. Using multiple corpora in terminology research for teaching Business English. XVII European Symposium on Languages for Specific Purposes, Aarhus, Dänemark, 17 -21 August 2009.
Kast-Aigner, Judith. The terminology of the European Union’s development cooperation policy – a corpus-based diachronic analysis. XVII European Symposium on Languages for Specific Purposes, Aarhus, Dänemark, 21. August 2009.
Kast-Aigner, Judith. The terminology of the European Union’s development cooperation policy – gathering terminological information by means of corpora. Corpus Linguistics 2009, Liverpool, Großbritannien, 22. Juli 2009.
Lick, Erhard and Wochele, Holger. Croque McDo, CBO and Donut zucchero. A contrastive analysis of product names offered by fast food restaurants in European countries. Names in the Economy III. Names as language and capital, Amsterdam, Niederlande, 11.-13.6.2009.
Mautner, Gerlinde. Corpus Methods in CDA. CDA Symposium, Loughborough University, 25-26 June 2009.
Mautner, Gerlinde. Please, God, let me be an entrepreneur for you! Hybridity and mutual legitimation between the sacred and the secular in organizational discourse. Discourse in Organization Workshop, University of Ghent, 14-16 Sept. 2009.
Sing, Christine, Trinder, Ruth. Contexts, conflicts and consequences: an investigation of business students’ language attitudes, learning beliefs and strategies. 42nd BAAL Annual Conference: Language, Learning and Context, Newcastle, Großbritannien, 03.09. – 05.09. 2009
Sing, Christine. Global English in the European classroom? The problems and prospects of English language pedagogy in the globalising world. SLE 42nd Annual Meeting: Global Languages Local Languages, Lissabon, Portugal, 09.09. -12.09.2009
Sing, Christine. ‘Yes, we can’ – Framing political discourse in terms of ‘change’. A corpus-based approach to the analysis of the ‘change’ frame in American presidential discourse. Conference of the Linguistic Society of Belgium Framing: from grammar to application, Antwerpen, Belgien, 23.04 – 24. 04 2009.
Trinder, Ruth. Students’ language learning beliefs and strategies: the role of the learning context. Cutting Edges Conference, Canterbury, Großbritannien, 25.-27. Juni 2009.
Wilhelmer, Nadja. Content and Language Integrated Learning (CLIL) in the Mathematical Setting. Content and Language Integrated Learning Methodology in University Instruction: OnLine and in the Classroom, Urbino, Italien, 13 -14 February 2009.
Wilhelmer, Nadja. Content and Language Integrated Learning: the Use of English in the Mathematical Classroom. Fachdidaktisches Zentrum Englisch (FDZE) / Centre for English Language Teaching (CELT): ‘Bridging the Gap between Theory and Practice’, University of Vienna, Department of English, Österreich, 26 – 28 Febrrary 2009.
Wolfartsberger, Anita. English as a lingua franca (ELF) as an intercultural platform: observations on business meetings. Second WU Symposium on International Business Communication. Linguistic Approaches to Intercultural Business Communication, Wien, Österreich, 11.06.-12.06.2009.
2008
Alexander, Richard. Globalization, Englishization in Europe, English in Academia: the end of cultural, scholarly and linguistic diversity?. AILA symposium 2008 Essen The potential of linguistic diversity in Europe, Essen, Deutschland, 28 August 2008.
Alexander, Richard. The case for English as a lingua franca in academia: Agentive or Instrumental?. 1st International Conference on English as a Lingua Franca – ELF Forum, University of Helsinki, Helsinki, Finnland, 7 March 2008.
Beer, Alexander. Corporate Website Communication: Localization vs. Globalization. 8th Asia Pacific Conference of the Association for Business Communication. Singapur, 27. – 28.3.2008.
Fischer-Starcke, Bettina. Collocational differences between different realisations of one phrase. ICAME 29, Ascona, Schweiz, 16 May 2008.
Fischer-Starcke, Bettina. Corpus linguistic approaches to the study of literature. ISLE1, Freiburg, Deutschland, 9 Oct. 2008.
Fischer-Starcke, Bettina. Using corpora at secondary schools: teaching literature and linguistic knowledge. TaLC8, Lisbon, Portugal, 6 July 2008.
Fischer-Starcke, Bettina. Words or Phrases – that is the Question. Units of Teaching in Business English Classes. Partnerships in Action: Research, Practice & Training, Hongkong, China, 08.12.-10.12.2008.
Herles, Martin and Trinder, Ruth. A multi-level corpus-based analysis of The Economist for use in the language classroom. 9th ESSE Conference, Aarhus, Dänemark, 22 -26 August 2008.
Kast-Aigner, Judith. Terms in Context. A Corpus-based Analysis of the Terminology of the European Union's Development Cooperation Policy. First WU Symposium on International Business Communication. Methodological Issues in Economic and Business Terminology, Wien, Österreich, 28. - 29. November 2008.
Lick, Erhard and Wochele, Holger. Kentucky Fried Chicken vs. Poulet Frit Kentucky - Anglophone and francophone Canada: the strategies pursued by fast food restaurants for naming their products. ICOS: Twenty-third International Congress of Onomastic Sciences, Toronto, Kanada, 17.08.2008 - 22.08.2008.
Mautner, Gerlinde. "Have a great day": Airlines’ responses to passenger complaints. AILA World Congress, 25 - 29 August 2008.
Rankin, Tom. Syntactic Transfer in ICLE: The Case of V2. IVACS, Limerick, Ireland 13.06.08.
Rankin, Tom. Syntactic Transfer, Information Structure and Learner Corpora. 1st Symposium of ICCI, Tokyo, Japan.
Rankin, Tom. Transfer and Optionality in Advanced German Learner English. Doctoral Workshop EuroSLA 18, 10.09.08.
Rankin, Tom. Transfer at the Interfaces: Word Order in Advanced Learner English. Interdisciplinary Approaches to Transfer, Crosslinguistic Influence and Contact-induced Change, UWE Bristol 10.07.08.
Sing, Christine. A new perspective on an old problem - A discourse-based account of the polysemy of the adjective new. Converging evidence: Third International Conference of the German Cognitive Linguistics Association (GCLA-08), Universität Leipzig, Leipzig, Deutschland, 25-27 September 2008.
Sing, Christine. Brave New World - Newness as an Identity Marker in American Political Discourse. Symposium Language and Identity, Universität Rostock, Germany, Rostock, Deutschland, Juni 27-28, 2008.
Sing, Christine. Important Information should be in English. Or shouldn‘t it? An Outline of Media Discourse in Contemporary Germany. Sociolinguistics Symposium 16, University of Limerick, Irland, Limerick, Großbritannien, 6-8 July, 2008.
Sing, Christine. Retracing the European Map - An Ideological Outline of the Old vs. New Europe Debate. CADAAD (Critical Approaches to Discourse Analysis across Disciplines), University of Hertfordshire, U.K., Hertfordshire, Großbritannien, 10-12 July, 2008.
Sing, Christine. The role of English in contemporary German print media a blueprint for language change? AILA 2008 - the 15th World Congress of Applied Linguistics: Multilingualism: Challenges and Opportunities, Essen, Germany, Essen, Deutschland, 24-29 August, 2008.
Trinder, Ruth and Herles, Martin. A multi-level corpus-based analysis of The Economist for use in the language classroom. ESSE Conference, Aarhus, Dänemark, 22.-26. August 2008.
Trinder, Ruth and Herles, Martin. Students' Approaches to Blended Learning: Does Time Make a Difference?. 42nd IATEFL International Conference, Exeter, Großbritannien, 7 -11 April 2008.
Trinder, Ruth. Learner beliefs and strategies – a comparative study of novice and experienced students. CERCLES Conference, Sevilla, Spanien, 17.-20. September 2008.
Trinder, Ruth. Metacognitive knowledge and learning strategies – fostered or restricted by formal language programmes. BAAL Conference, Swansea, Großbritannien, 11.-13. September 2008.
Wilhelmer, Nadja. CLIL: Mathematikunterricht auf Englisch. 36. Österreichische Linguistiktagung; Workshop Sprache & Unterricht, Wien, Österreich, 05.12.- 08.12.2008.
Wolfartsberger, Anita. Managing Meetings in BELF (Business English as a lingua franca). APac LSP 2008: Partnerships in Action. Research, Practice & Training. Inaugural Conference of the Asia-Pacific Rim LSP and Professional Communication Association, Hongkong, China, 8.-10. Dezember 2008.
2007
Alexander, Richard. A phraseological take on 'freedom' in a globalizing world. Paper given at 16th European Symposium LSP 2007, Universität Hamburg, Hamburg, Deutschland, 27 August 2007.
Alexander, Richard. Does englishization (aka 'internationalization') spell the end of European linguistic diversity in research and teaching at universities? . Paper given at 2nd Language, Education, Diversity (LED) Conference, University of Waikato, Hamilton, Neuseeland, 24 November 2007.
Alexander, Richard. Some phraseological issues in teaching English for business purposes in the German-speaking world . Invited guest lecture given at research seminar at School of Language Studies and Linguistics, Victoria University, Wellington, Neuseeland, 30 November 2007.
Alexander, Richard. When LSP met CEF. Paper given at 16th European Symposium LSP 2007, Universität Hamburg, Hamburg, Deutschland, 27 August 2007.
Beer, Alexander and Beer, Michael. Corporate Website Communication – Localization vs. Globalization. WU Competence Day 2007: Fremdsprachen im Fokus: Internationale Kommunikation als Schlüssel zum Unternehmenserfolg. 14.6.2007.
Beer, Alexander and Obenaus, Wolfgang. Teaching English Business Communication at the Vienna University of Economics and Business Administration: The Impact of the Bologna Process. ABC Europe "Communication: Spanning Cultures, Change and Challenges", Istanbul, Türkei, 23.5.-26.5.2007.
Fink, Gerhard, Haiss, Peter, Kirchner, Herwig, Moser, Ulrike. Financing through Bond Issues and the Nexus with Economic Growth. 11th International Conference on Macroeconomic Analysis and International Finance. Rethymno, Kreta, Greece. 24.-26.5.2007.
Inzinger, Dagmar, Haiss, Peter, Moser, Ulrike and Vogl Nastja. European Institutional Integration: The Case of Stock Exchanges. 7th Global Conference on Business and Economics. Rome, Italy. 13.10-14.10.2007.
Kerbler, Eva. CEO portrayal on corporate websites: A cross-cultural comparison. DICOEN IV, Nottingham, Großbritannien, 10.9.-12.9.2007.
Kuhn, Julia and Lick, Erhard. L'Apéritif au Septième Ciel versus End Your 9 to 5 on Cloud Nine. Francophone and Anglophone Advertising in Canada between Standardisation and Adaptation: A Critical Discourse Analysis. ACSUS (The Association for Canadian Studies in the United States) 2007 Biennial Meeting, Toronto, Ontario, Kanada, 14.11.-18.11.2007.
Kuhn, Julia and Lick, Erhard. Le paradis au début de vos jours versus Swing by Heaven before Work. La publicité francophone et anglophone au Canada entre standardisation et adaptation: une analyse critique de discours. XXV CILPR Congrès International de Linguistique et de Philologie Romanes, Innsbruck, Österreich, 03.09.-08.09.2007.
Lick, Erhard and Kuhn, Julia. Advertising to Canada's Official Language Groups: Standardization or Adaptation? A Critical Discourse Analysis. Québec at the Dawn of the New Millennium: Between Tradition and Modernity, University of North Texas, Denton, Vereinigte Staaten/USA, 02.03.-03.03.2007.
Ozvalda, Margit. A lot of me, a little bit of we, versus them: Business Mediators' Professional Identities. September EMCI II Conference (European Mediation Conference), Vienna.
Mautner, Gerlinde. Have a nice day. Beschwerdemanagement von Fluglinien aus diskursanalytischer Perspektive. 35. Österreichische Linguistiktagung, Univ. Innsbruck, 26 - 28 October 2007.
Mautner, Gerlinde, Bauernfeind, Ulrike and Dickinger, Astrid. Unhappy Customers. An Interdisciplinary Approach to Airlines' Complaints Management. WU Competence Day, 14 June 2007.
Miglbauer, Marlene. 'Negotiating Gender Identities in Intercultural Business Contexts in South-Eastern Europe'. DICOEN IV, Nottingham, Großbritannien, 10.9.-12.9.2007.
Pollach, Irene and Kerbler, Eva. CEO portrayal on corporate websites: A cross-cultural comparison, paper presented at the 9th European Association for Business Communication Convention.
Tan, M. and Pollach, Irene. Online privacy policies: Do they protect consumers? A comparative linguisticanalysis of online privacy statements of three countries, American Marketing Association Marketing & Public Policy Conference. Poster session.
Rankin, Tom. Adverb Placement in Advanced Learner English. Learner Corpus Colloquium, Learner Corpus Summer School. Louvain-la-Neuve, Belgium 10.09.2007.
Rankin, Tom. Learner Corpora and Grammar Teaching. 1st International Conference on Corpus-Based Approaches to ELT. Castellon, Spain 06.11.2007.
Trinder, Ruth and Ozvalda, Margit. Learner autonomy in an institutional blended learning context: a contradiction in terms?. Cutting Edges Conference 2007.
Trinder, Ruth and Ozvalda, Margit. The role of learner autonomy in the exploitation of CALL resources. GAL (German Association for Linguistics) Symposium 2007 Autonomes Fremdsprachenlernen in Hochschule, Bremen, Deutschland, 09.03-10.03.2007.
Trinder, Ruth. Blending, duplicating or avoiding learning opportunities: Students' approaches to blended learning. EuroCALL Conference, Coleraine, Northern Ireland, Großbritannien, 05.09.-08.09.2007.

2011

Clayson-Knollmayr, Beate. Doing business in a globalized world: rhetorical choices in English as a lingua franca business discourse. The 16th World Congress of Applied Linguistics, Beijing, China, 23.08.-28.08..

Clayson-Knollmayr, Beate. English as a lingua franca business writing: a rhetorical approach. The Fourth International Conference of English as a Lingua Franca, Hong Kong, China, 26.05.-28.05

Delin, Judy, Mautner, Gerlinde. The reflexive practicioner: A critical perspective on language consultancy for business. Applied Linguistics and Professional Practice (ALAPP), Health Communication Research Centre, in association with Centre for Language and Communication Research, Cardiff University, Cardiff, Großbritannien, 23-24 June 2011.

Haidinger, Elisabeth. From policy to practice: the use of Welsh in private sector businesses in Wales. Language, Ideology and Power (LIP) Research Group, Lancaster University, Lancaster, Großbritannien, 28 February 2011.

Haidinger, Elisabeth. 'The use of Welsh in the private sector: de iure vs. de facto bilingual scenarios'. Mercator Research Network Conference on Linguistic Legislation, Barcelona, Spanien, 30. September – 1. Oktober 2011.

Mautner, Gerlinde. Applied Linguistics and the Management Community: A Tale of Non-Impact. British Association of Applied Linguistics (BAAL), Bristol, Großbritannien, 1 – 3 Sept. 2011.

Trinder, Ruth, Herles, Martin. 'Teachers' vs. student language learning beliefs'. European Association for Research on Learning and Instruction, Exeter, Großbritannien, 30.8.-2.9. 2011.

Trinder, Ruth. 'The instructor should force us to speak': Teacher reliance vs. learner independence in a university setting.. Cutting Edges Conference, Canterbury, Großbritannien, 31.6.-2.7.2011.

Unterberger, Barbara. English-medium degree programmes at Austrian business faculties. AILA 2011: The 16th World Congress of Applied Linguistics, Peking, China, 23. - 28.8.2011.

Unterberger, Barbara. The different varieties of English-medium teaching in higher education. CLIL Research Network Symposium at the AILA 2011: The 16th World Congress of Applied Linguistics, Peking, China, 23. - 28.8.2011.

2010

Alexander, Richard. Framing Discourse on the Environment. A Critical Discourse Approach. 20. Jahrestagung der Deutschen Gesellschaft für Humanökologie, Sommerhausen am Main, Deutschland, 6.-8.5.2010.

Clayson-Knollmayr, Beate. "Drop me an e-mail when draft is ready." Register and style in ELF business e-mails. Third International Conference of English as a Lingua Franca, Wien, Österreich, 22.05.-25.05.

Haidinger, Elisabeth. "Minority language use in the private sector: the case of Welsh". Multilingual Individuals and Multilingual Societies Conference, University of Hamburg, Hamburg, Deutschland, 6. - 8. Oktober 2010.

Haidinger, Elisabeth. Bilingualism and Multilingualism in a minority language context: the case of Welsh in economic life. 3rd Bloomsbury Student Conference in Applied Linguistics, Birbeck College, University of London, London, Großbritannien, 05.06.2010.

Herles, Martin, Trinder, Ruth. Students' and teachers' notions of effective (Business) English teaching: global and local influences. 43rd BAAL Annual Conference, Aberdeen, Großbritannien, 9 - 11 September 2010.

Herles, Martin. Focused Teaching of Academic Writing for Business Studies and Research. 44th IATEFL International Conference, Harrogate, Großbritannien, 7 - 11 April, 2010.

Kast-Aigner, Judith. Legal terminology in multilateral treaties: The case of the European Union and its development cooperation agreements. Legal Terminology: Research and Practice LawTerm 2010, Łódź, Polen, 28 May 2010.

Mautner, Gerlinde. Critical Discourse Analysis & Corpus Linguistics. Text-mining in the Digital Humanities: The Interface between Conceptual History, Critical Discourse Analysis and Corpus Linguistics, Lancaster University, Lancaster, Großbritannien, 13.-14.5.2010.

Mautner, Gerlinde. Language, Law and Social Dynamics: The Case of Public Signage. Sociolinguistics Symposium 18, University of Southampton, Southampton, Großbritannien, 1.-4.9.2010.

Mautner, Gerlinde. Sign of the Times: How Language, Law and Social Dynamics Interact in Public Signage. Research Seminar, Leicester School of Management, University of Leicester, Leicester, Großbritannien, 6 October 2010.

Sing, Christine. Contexts, conflicts, and consequences: Critical perspectives on language education policies in an ESP learning environment. Who needs languages? Micro and macro perspectives into language education policies, Jyväskylä, Finnland, 07.06.-10.06..

Sing, Christine. Deconstructing learner identities in the ESP context. A critical discourse analysis of the language ideologies of international business students. The third international conference of CADAAD (Critical Approaches to Discourse Analysis Across Disciplines), Łódź, Polen, 13.09.-15.09.

Sing, Christine. ELF in the language classroom. The implications of a pluricentric approach to English for designing sustainable pedagogical models in language education. The Third International Conference of English as a Lingua Franca (ELF3), Wien, Österreich, 22.05 - 25.05.

Sing, Christine. Global English in the European classroom? The problems and prospects of English language pedagogy in localized educational settings. The 43rd Annual Meeting of the British Association for Applied Linguistics (BAAL) Applied Linguistics: Global and Local, Aberdeen, Großbritannien, 09.09.-11.09.

Sing, Christine. The construal of polysemous adjectives: Corpus-based evidence from sentence schemas and constructions. • The 3rd UK Cognitive Linguistics Conference, University of Hertfordshire, Hertfordshire, Großbritannien, 06.07-08.07.

Trinder, Ruth. Context, identity and diversity: the multilingual and multicultural learning communities of business students; co-author Christine Sing. CLIE 2 (Linguistic and Intercultural Context), Herceg Novi, Serbien und Montenegro, 10.-12.6.2010.

Trinder, Ruth. Students' beliefs about language learning in an ESP context. 44th IATEFL Conference, Harrogate, Großbritannien, 7.-11.4.2010.

Göke, Regina, Carraro, Katia, Fischer, Fiorenza, Hackl, Michaela, Trinder, Ruth, Wochele, Holger. 2010. New Technologies in FLSP - Different ways towards student-centered teaching and learning at WU Vienna. Austrian UAS Language Instructors’ Conference, Wien, Österreich, 7. - 8.5..

Unterberger, Barbara, Wilhelmer, Nadja. Best Practice Guidelines for CLIL Business Classes at Austrian Universities. CLIL 2010: In Pursuit of Excellence, Eichstätt, Deutschland, 30.9.–2.10.2010.

Unterberger, Barbara, Wilhelmer, Nadja. Establishing Best Practice Guidelines for CLIL Business Courses at Austrian Universities. International Conference on Languages in Business Education, Brussels, Belgien, 24. – 26. 6. 2010.

Unterberger, Barbara, Wilhelmer, Nadja. Macro & Micro Perspectives on Tertiary CLIL Business Courses at Austrian Universities. Who needs languages? Micro and macro perspectives into language education policies, Jyväskylä, Finnland, 7. – 10. 6. 2010.

2009

Alexander, Richard. Content Matters in ESP. 43th IATEFL Conference, Cardiff, Wales, Großbritannien, 31/3/2009-4/4/2009.

Alexander, Richard. On the effects of global languages of science on local practices of ‘doing science’. 42nd Annual Meeting of the Societas Linguistica Europaea (SLE) ‘Global Languages, Local Languages’, Faculdade de Letras, Universidade de Lisboa, Lissabon, Portugal, 9-13 September 2009.

Alexander, Richard. ‘If money isn’t loosened up, this sucker could go down.’ How people in high places talk about financial crises. 17th European Symposium LSP 2009, Aarhus School of Economics, University of Aarhus, Aarhus, Dänemark, 17/8/2009-21/8/2009.

Clayson-Knollmayr, Beate. English as a Lingua Franca in International Corporate E-mail Communication. 15th International Conference of the International Organization for World Englishes, Cebu, Philippinen, 22.-24.10.2009.

Fischer-Starcke, Bettina. Lexical and phraseological distinctions between business English and general English and their implications for teaching business English. CLAVIER 09 – Corpus Linguistics and Language Variation, Modena, Italien, 5.-7.11.2009.

Fischer-Starcke, Bettina. Literary texts as resources for language learning. 54th Annual Conference of the International Linguistic Association, New York, Vereinigte Staaten/USA, 4. April 2009.

Fischer-Starcke, Bettina. Literature and Linguistics in Foreign Language Teaching. Bridging the Gap between Theory and Practice (Fachdidaktisches Zentrum Unterrichtsfach Englisch), Wien, Österreich, 26. Feb. 2009.

Fischer-Starcke, Bettina. The phraseology of Jane Austen’s Pride and Prejudice. Colloquium Corpus Linguistics and Literature. Corpus Linguistics 2009, Liverpool, Großbritannien, 20 July 2009.

Fischer-Starcke, Bettina. Units of Meaning in Language = Units of Teaching in ESP classes? The Case of Business English. Corpus Linguistics 2009, Liverpool, Großbritannien, 21 July 2009.

Herles, Martin. Common Problems of German Native Postgraduates in Writing Academic English. BALEAP 2009 Biennial Conference, University of Reading, Reading, Großbritannien, 5 – 7 April 2009.

Herles, Martin. Using multiple corpora in terminology research for teaching Business English. XVII European Symposium on Languages for Specific Purposes, Aarhus, Dänemark, 17 -21 August 2009.

Kast-Aigner, Judith. The terminology of the European Union’s development cooperation policy – a corpus-based diachronic analysis. XVII European Symposium on Languages for Specific Purposes, Aarhus, Dänemark, 21. August 2009.

Kast-Aigner, Judith. The terminology of the European Union’s development cooperation policy – gathering terminological information by means of corpora. Corpus Linguistics 2009, Liverpool, Großbritannien, 22. Juli 2009.

Lick, Erhard and Wochele, Holger. Croque McDo, CBO and Donut zucchero. A contrastive analysis of product names offered by fast food restaurants in European countries. Names in the Economy III. Names as language and capital, Amsterdam, Niederlande, 11.-13.6.2009.

Mautner, Gerlinde. Corpus Methods in CDA. CDA Symposium, Loughborough University, 25-26 June 2009.

Mautner, Gerlinde. Please, God, let me be an entrepreneur for you! Hybridity and mutual legitimation between the sacred and the secular in organizational discourse. Discourse in Organization Workshop, University of Ghent, 14-16 Sept. 2009.

Sing, Christine, Trinder, Ruth. Contexts, conflicts and consequences: an investigation of business students’ language attitudes, learning beliefs and strategies. 42nd BAAL Annual Conference: Language, Learning and Context, Newcastle, Großbritannien, 03.09. – 05.09. 2009

Sing, Christine. Global English in the European classroom? The problems and prospects of English language pedagogy in the globalising world. SLE 42nd Annual Meeting: Global Languages Local Languages, Lissabon, Portugal, 09.09. -12.09.2009

Sing, Christine. ‘Yes, we can’ – Framing political discourse in terms of ‘change’. A corpus-based approach to the analysis of the ‘change’ frame in American presidential discourse. Conference of the Linguistic Society of Belgium Framing: from grammar to application, Antwerpen, Belgien, 23.04 – 24. 04 2009.

Trinder, Ruth. Students’ language learning beliefs and strategies: the role of the learning context. Cutting Edges Conference, Canterbury, Großbritannien, 25.-27. Juni 2009.

Wilhelmer, Nadja. Content and Language Integrated Learning (CLIL) in the Mathematical Setting. Content and Language Integrated Learning Methodology in University Instruction: OnLine and in the Classroom, Urbino, Italien, 13 -14 February 2009.

Wilhelmer, Nadja. Content and Language Integrated Learning: the Use of English in the Mathematical Classroom. Fachdidaktisches Zentrum Englisch (FDZE) / Centre for English Language Teaching (CELT): ‘Bridging the Gap between Theory and Practice’, University of Vienna, Department of English, Österreich, 26 – 28 Febrrary 2009.

Wolfartsberger, Anita. English as a lingua franca (ELF) as an intercultural platform: observations on business meetings. Second WU Symposium on International Business Communication. Linguistic Approaches to Intercultural Business Communication, Wien, Österreich, 11.06.-12.06.2009.

2008

Alexander, Richard. Globalization, Englishization in Europe, English in Academia: the end of cultural, scholarly and linguistic diversity?. AILA symposium 2008 Essen The potential of linguistic diversity in Europe, Essen, Deutschland, 28 August 2008.

Alexander, Richard. The case for English as a lingua franca in academia: Agentive or Instrumental?. 1st International Conference on English as a Lingua Franca – ELF Forum, University of Helsinki, Helsinki, Finnland, 7 March 2008.

Beer, Alexander. Corporate Website Communication: Localization vs. Globalization. 8th Asia Pacific Conference of the Association for Business Communication. Singapur, 27. – 28.3.2008.

Fischer-Starcke, Bettina. Collocational differences between different realisations of one phrase. ICAME 29, Ascona, Schweiz, 16 May 2008.

Fischer-Starcke, Bettina. Corpus linguistic approaches to the study of literature. ISLE1, Freiburg, Deutschland, 9 Oct. 2008.

Fischer-Starcke, Bettina. Using corpora at secondary schools: teaching literature and linguistic knowledge. TaLC8, Lisbon, Portugal, 6 July 2008.

Fischer-Starcke, Bettina. Words or Phrases – that is the Question. Units of Teaching in Business English Classes. Partnerships in Action: Research, Practice & Training, Hongkong, China, 08.12.-10.12.2008.

Herles, Martin and Trinder, Ruth. A multi-level corpus-based analysis of The Economist for use in the language classroom. 9th ESSE Conference, Aarhus, Dänemark, 22 -26 August 2008.

Kast-Aigner, Judith. Terms in Context. A Corpus-based Analysis of the Terminology of the European Union's Development Cooperation Policy. First WU Symposium on International Business Communication. Methodological Issues in Economic and Business Terminology, Wien, Österreich, 28. - 29. November 2008.

Lick, Erhard and Wochele, Holger. Kentucky Fried Chicken vs. Poulet Frit Kentucky - Anglophone and francophone Canada: the strategies pursued by fast food restaurants for naming their products. ICOS: Twenty-third International Congress of Onomastic Sciences, Toronto, Kanada, 17.08.2008 - 22.08.2008.

Mautner, Gerlinde. "Have a great day": Airlines’ responses to passenger complaints. AILA World Congress, 25 - 29 August 2008.

Rankin, Tom. Syntactic Transfer in ICLE: The Case of V2. IVACS, Limerick, Ireland 13.06.08.

Rankin, Tom. Syntactic Transfer, Information Structure and Learner Corpora. 1st Symposium of ICCI, Tokyo, Japan.

Rankin, Tom. Transfer and Optionality in Advanced German Learner English. Doctoral Workshop EuroSLA 18, 10.09.08.

Rankin, Tom. Transfer at the Interfaces: Word Order in Advanced Learner English. Interdisciplinary Approaches to Transfer, Crosslinguistic Influence and Contact-induced Change, UWE Bristol 10.07.08.

Sing, Christine. A new perspective on an old problem - A discourse-based account of the polysemy of the adjective new. Converging evidence: Third International Conference of the German Cognitive Linguistics Association (GCLA-08), Universität Leipzig, Leipzig, Deutschland, 25-27 September 2008.

Sing, Christine. Brave New World - Newness as an Identity Marker in American Political Discourse. Symposium Language and Identity, Universität Rostock, Germany, Rostock, Deutschland, Juni 27-28, 2008.

Sing, Christine. Important Information should be in English. Or shouldn‘t it? An Outline of Media Discourse in Contemporary Germany. Sociolinguistics Symposium 16, University of Limerick, Irland, Limerick, Großbritannien, 6-8 July, 2008.

Sing, Christine. Retracing the European Map - An Ideological Outline of the Old vs. New Europe Debate. CADAAD (Critical Approaches to Discourse Analysis across Disciplines), University of Hertfordshire, U.K., Hertfordshire, Großbritannien, 10-12 July, 2008.

Sing, Christine. The role of English in contemporary German print media a blueprint for language change? AILA 2008 - the 15th World Congress of Applied Linguistics: Multilingualism: Challenges and Opportunities, Essen, Germany, Essen, Deutschland, 24-29 August, 2008.

Trinder, Ruth and Herles, Martin. A multi-level corpus-based analysis of The Economist for use in the language classroom. ESSE Conference, Aarhus, Dänemark, 22.-26. August 2008.

Trinder, Ruth and Herles, Martin. Students' Approaches to Blended Learning: Does Time Make a Difference?. 42nd IATEFL International Conference, Exeter, Großbritannien, 7 -11 April 2008.

Trinder, Ruth. Learner beliefs and strategies – a comparative study of novice and experienced students. CERCLES Conference, Sevilla, Spanien, 17.-20. September 2008.

Trinder, Ruth. Metacognitive knowledge and learning strategies – fostered or restricted by formal language programmes. BAAL Conference, Swansea, Großbritannien, 11.-13. September 2008.

Wilhelmer, Nadja. CLIL: Mathematikunterricht auf Englisch. 36. Österreichische Linguistiktagung; Workshop Sprache & Unterricht, Wien, Österreich, 05.12.- 08.12.2008.

Wolfartsberger, Anita. Managing Meetings in BELF (Business English as a lingua franca). APac LSP 2008: Partnerships in Action. Research, Practice & Training. Inaugural Conference of the Asia-Pacific Rim LSP and Professional Communication Association, Hongkong, China, 8.-10. Dezember 2008.

2007

Alexander, Richard. A phraseological take on 'freedom' in a globalizing world. Paper given at 16th European Symposium LSP 2007, Universität Hamburg, Hamburg, Deutschland, 27 August 2007.

Alexander, Richard. Does englishization (aka 'internationalization') spell the end of European linguistic diversity in research and teaching at universities? . Paper given at 2nd Language, Education, Diversity (LED) Conference, University of Waikato, Hamilton, Neuseeland, 24 November 2007.

Alexander, Richard. Some phraseological issues in teaching English for business purposes in the German-speaking world . Invited guest lecture given at research seminar at School of Language Studies and Linguistics, Victoria University, Wellington, Neuseeland, 30 November 2007.

Alexander, Richard. When LSP met CEF. Paper given at 16th European Symposium LSP 2007, Universität Hamburg, Hamburg, Deutschland, 27 August 2007.

Beer, Alexander and Beer, Michael. Corporate Website Communication – Localization vs. Globalization. WU Competence Day 2007: Fremdsprachen im Fokus: Internationale Kommunikation als Schlüssel zum Unternehmenserfolg. 14.6.2007.

Beer, Alexander and Obenaus, Wolfgang. Teaching English Business Communication at the Vienna University of Economics and Business Administration: The Impact of the Bologna Process. ABC Europe "Communication: Spanning Cultures, Change and Challenges", Istanbul, Türkei, 23.5.-26.5.2007.

Fink, Gerhard, Haiss, Peter, Kirchner, Herwig, Moser, Ulrike. Financing through Bond Issues and the Nexus with Economic Growth. 11th International Conference on Macroeconomic Analysis and International Finance. Rethymno, Kreta, Greece. 24.-26.5.2007.

Inzinger, Dagmar, Haiss, Peter, Moser, Ulrike and Vogl Nastja. European Institutional Integration: The Case of Stock Exchanges. 7th Global Conference on Business and Economics. Rome, Italy. 13.10-14.10.2007.

Kerbler, Eva. CEO portrayal on corporate websites: A cross-cultural comparison. DICOEN IV, Nottingham, Großbritannien, 10.9.-12.9.2007.

Kuhn, Julia and Lick, Erhard. L'Apéritif au Septième Ciel versus End Your 9 to 5 on Cloud Nine. Francophone and Anglophone Advertising in Canada between Standardisation and Adaptation: A Critical Discourse Analysis. ACSUS (The Association for Canadian Studies in the United States) 2007 Biennial Meeting, Toronto, Ontario, Kanada, 14.11.-18.11.2007.

Kuhn, Julia and Lick, Erhard. Le paradis au début de vos jours versus Swing by Heaven before Work. La publicité francophone et anglophone au Canada entre standardisation et adaptation: une analyse critique de discours. XXV CILPR Congrès International de Linguistique et de Philologie Romanes, Innsbruck, Österreich, 03.09.-08.09.2007.

Lick, Erhard and Kuhn, Julia. Advertising to Canada's Official Language Groups: Standardization or Adaptation? A Critical Discourse Analysis. Québec at the Dawn of the New Millennium: Between Tradition and Modernity, University of North Texas, Denton, Vereinigte Staaten/USA, 02.03.-03.03.2007.

Ozvalda, Margit. A lot of me, a little bit of we, versus them: Business Mediators' Professional Identities. September EMCI II Conference (European Mediation Conference), Vienna.

Mautner, Gerlinde. Have a nice day. Beschwerdemanagement von Fluglinien aus diskursanalytischer Perspektive. 35. Österreichische Linguistiktagung, Univ. Innsbruck, 26 - 28 October 2007.

Mautner, Gerlinde, Bauernfeind, Ulrike and Dickinger, Astrid. Unhappy Customers. An Interdisciplinary Approach to Airlines' Complaints Management. WU Competence Day, 14 June 2007.

Miglbauer, Marlene. 'Negotiating Gender Identities in Intercultural Business Contexts in South-Eastern Europe'. DICOEN IV, Nottingham, Großbritannien, 10.9.-12.9.2007.

Pollach, Irene and Kerbler, Eva. CEO portrayal on corporate websites: A cross-cultural comparison, paper presented at the 9th European Association for Business Communication Convention.

Tan, M. and Pollach, Irene. Online privacy policies: Do they protect consumers? A comparative linguisticanalysis of online privacy statements of three countries, American Marketing Association Marketing & Public Policy Conference. Poster session.

Rankin, Tom. Adverb Placement in Advanced Learner English. Learner Corpus Colloquium, Learner Corpus Summer School. Louvain-la-Neuve, Belgium 10.09.2007.

Rankin, Tom. Learner Corpora and Grammar Teaching. 1st International Conference on Corpus-Based Approaches to ELT. Castellon, Spain 06.11.2007.

Trinder, Ruth and Ozvalda, Margit. Learner autonomy in an institutional blended learning context: a contradiction in terms?. Cutting Edges Conference 2007.

Trinder, Ruth and Ozvalda, Margit. The role of learner autonomy in the exploitation of CALL resources. GAL (German Association for Linguistics) Symposium 2007 Autonomes Fremdsprachenlernen in Hochschule, Bremen, Deutschland, 09.03-10.03.2007.

Trinder, Ruth. Blending, duplicating or avoiding learning opportunities: Students' approaches to blended learning. EuroCALL Conference, Coleraine, Northern Ireland, Großbritannien, 05.09.-08.09.2007.

Poster presented at scientific Meeting

2010
Fischer-Starcke, Bettina. Phraseological variations of 'the end of'. ICAME. Corpus Linguistics and Variation in English, Gießen, Deutschland, 26.-29.5.2010.
Haidinger, Elisabeth. The use, relevance and visibility of Welsh vis-à-vis English in the private sector: from policy to practice. BAAL (British Association for Applied Linguistics) Conference : “Applied Linguistics: Global and Local”, Aberdeen, Großbritannien, 9 - 11 September 2010.
2009
Kast-Aigner, Judith. The terminology of the European Union's development cooperation policy – gathering terminological information by means of corpora. Corpus Linguistics 2009, Liverpool, Großbritannien, 22. Juli 2009.

2010

Fischer-Starcke, Bettina. Phraseological variations of 'the end of'. ICAME. Corpus Linguistics and Variation in English, Gießen, Deutschland, 26.-29.5.2010.

Haidinger, Elisabeth. The use, relevance and visibility of Welsh vis-à-vis English in the private sector: from policy to practice. BAAL (British Association for Applied Linguistics) Conference : “Applied Linguistics: Global and Local”, Aberdeen, Großbritannien, 9 - 11 September 2010.

2009

Kast-Aigner, Judith. The terminology of the European Union's development cooperation policy – gathering terminological information by means of corpora. Corpus Linguistics 2009, Liverpool, Großbritannien, 22. Juli 2009.

Media Coverage

2010
Mautner, Gerlinde. Gast in der Hörfunkreihe 'Von Tag zu Tag' zum Thema "Die Kommerzialisierung der Alltagssprache".
Mautner, Gerlinde. Interviewpartnerin für den Zeitungsartikel "Ich will nicht der Kunde meiner Regierung sein" von Monika Graf.

2010

Mautner, Gerlinde. Gast in der Hörfunkreihe 'Von Tag zu Tag' zum Thema "Die Kommerzialisierung der Alltagssprache".

Mautner, Gerlinde. Interviewpartnerin für den Zeitungsartikel "Ich will nicht der Kunde meiner Regierung sein" von Monika Graf.

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